Data and e-commerce : an economic relationship

In almost all sectors, online services play a much larger role than a few years ago. Data-driven platform models combine an ever greater degree of market power. The associated concentration effect leads to the displacement of medium-sized companies from the market. When looking at the large platform...
Ausführliche Beschreibung

Gespeichert in:

Autor*in:	Klimek, Libor - 1985- [verfasserIn] Funta, Rastislav - 1982- [verfasserIn]

Format:	E-Artikel
Sprache:	Englisch

Erschienen:	2021

Rechteinformationen:	Open Access Namensnennung - Nicht kommerziell - Keine Bearbeitungen 4.0 International ; CC BY-NC-ND 4.0

Schlagwörter:	Electronic Commerce / Online-Handel / Geschäftsmodell / Kundendaten / Marktmacht / Netzwerkökonomik
Schlagwörter:	Antitrust Platforms E-Commerce Data B2C B2B

Übergeordnetes Werk:	Enthalten in: Danube - Brno : Europ. Assoc. Comenius, EACO, 2010, 12(2021), 1 vom: März, Seite 33-44
Übergeordnetes Werk:	volume:12 ; year:2021 ; number:1 ; month:03 ; pages:33-44

Links:	Link aufrufen Link aufrufen

DOI / URN:	10.2478/danb-2021-0003

Katalog-ID:	1759069191

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allfields	10.2478/danb-2021-0003 doi 10419/242179 hdl (DE-627)1759069191 (DE-599)KXP1759069191 DE-627 ger DE-627 rda eng Klimek, Libor 1985- verfasserin (DE-588)1075378729 (DE-627)833234706 (DE-576)377902217 aut Data and e-commerce an economic relationship Libor Klimek, Rastislav Funta 2021 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier DE-206 Open Access Controlled Vocabulary for Access Rights http://purl.org/coar/access_right/c_abf2 In almost all sectors, online services play a much larger role than a few years ago. Data-driven platform models combine an ever greater degree of market power. The associated concentration effect leads to the displacement of medium-sized companies from the market. When looking at the large platforms of this new digital economy their success model is based almost exclusively on generating data and extracting economically useful information from this data. In relation to trading platforms, the use of data serves among other things to increase efficiency. The so-called data sharing offers numerous advantages that can be leveraged in connection with e-commerce platforms. Due to this, we will first take a closer look at e-commerce and the special economic characteristics of the business model of digital platforms (especially Amazon). The next chapter discusses the current legal framework and focus on the antitrust claims of retailers against online platforms. Then, we will deal with the legal-political approaches to the digital platform economy. The study concludes with various options for action which can be derived from the legal and economic explanations outlined in the previous chapters. DE-206 Namensnennung - Nicht kommerziell - Keine Bearbeitungen 4.0 International CC BY-NC-ND 4.0 cc https://creativecommons.org/licenses/by-nc-nd/4.0/ 1.1\x Electronic Commerce (DE-627)091355729 (DE-2867)19544-0 stw 1.2\x Online-Handel (DE-627)091394600 (DE-2867)18552-6 stw 1.3\x Geschäftsmodell (DE-627)091363071 (DE-2867)20468-1 stw 1.4\x Kundendaten (DE-627)671544616 (DE-2867)29282-5 stw 1.5\x Marktmacht (DE-627)091376424 (DE-2867)10904-6 stw 1.6\x Netzwerkökonomik (DE-627)091379814 (DE-2867)19431-6 stw Antitrust (dpeaa)DE-206 Platforms (dpeaa)DE-206 E-Commerce (dpeaa)DE-206 Data (dpeaa)DE-206 B2C (dpeaa)DE-206 B2B (dpeaa)DE-206 Funta, Rastislav 1982- verfasserin (DE-588)1133022138 (DE-627)888165625 (DE-576)489051634 aut Enthalten in Danube Brno : Europ. Assoc. Comenius, EACO, 2010 12(2021), 1 vom: März, Seite 33-44 Online-Ressource (DE-627)738405442 (DE-600)2706372-0 (DE-576)379968460 1804-8285 nnns volume:12 year:2021 number:1 month:03 pages:33-44 https://doi.org/10.2478/danb-2021-0003 Resolving-System kostenfrei http://hdl.handle.net/10419/242179 Resolving-System kostenfrei GBV_USEFLAG_U GBV_ILN_26 ISIL_DE-206 SYSFLAG_1 GBV_KXP GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_90 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_161 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_702 GBV_ILN_2006 GBV_ILN_2007 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2020 GBV_ILN_2026 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 GBV_ILN_4753 GBV_ILN_2403 GBV_ILN_2403 ISIL_DE-LFER AR 12 2021 1 3 33-44 26 01 0206 3931833267 x1z 27-05-21 2403 01 DE-LFER 3936366799 00 --%%-- --%%-- n --%%-- l01 09-06-21 2403 01 DE-LFER https://doi.org/10.2478/danb-2021-0003
spelling	10.2478/danb-2021-0003 doi 10419/242179 hdl (DE-627)1759069191 (DE-599)KXP1759069191 DE-627 ger DE-627 rda eng Klimek, Libor 1985- verfasserin (DE-588)1075378729 (DE-627)833234706 (DE-576)377902217 aut Data and e-commerce an economic relationship Libor Klimek, Rastislav Funta 2021 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier DE-206 Open Access Controlled Vocabulary for Access Rights http://purl.org/coar/access_right/c_abf2 In almost all sectors, online services play a much larger role than a few years ago. Data-driven platform models combine an ever greater degree of market power. The associated concentration effect leads to the displacement of medium-sized companies from the market. When looking at the large platforms of this new digital economy their success model is based almost exclusively on generating data and extracting economically useful information from this data. In relation to trading platforms, the use of data serves among other things to increase efficiency. The so-called data sharing offers numerous advantages that can be leveraged in connection with e-commerce platforms. Due to this, we will first take a closer look at e-commerce and the special economic characteristics of the business model of digital platforms (especially Amazon). The next chapter discusses the current legal framework and focus on the antitrust claims of retailers against online platforms. Then, we will deal with the legal-political approaches to the digital platform economy. The study concludes with various options for action which can be derived from the legal and economic explanations outlined in the previous chapters. DE-206 Namensnennung - Nicht kommerziell - Keine Bearbeitungen 4.0 International CC BY-NC-ND 4.0 cc https://creativecommons.org/licenses/by-nc-nd/4.0/ 1.1\x Electronic Commerce (DE-627)091355729 (DE-2867)19544-0 stw 1.2\x Online-Handel (DE-627)091394600 (DE-2867)18552-6 stw 1.3\x Geschäftsmodell (DE-627)091363071 (DE-2867)20468-1 stw 1.4\x Kundendaten (DE-627)671544616 (DE-2867)29282-5 stw 1.5\x Marktmacht (DE-627)091376424 (DE-2867)10904-6 stw 1.6\x Netzwerkökonomik (DE-627)091379814 (DE-2867)19431-6 stw Antitrust (dpeaa)DE-206 Platforms (dpeaa)DE-206 E-Commerce (dpeaa)DE-206 Data (dpeaa)DE-206 B2C (dpeaa)DE-206 B2B (dpeaa)DE-206 Funta, Rastislav 1982- verfasserin (DE-588)1133022138 (DE-627)888165625 (DE-576)489051634 aut Enthalten in Danube Brno : Europ. Assoc. Comenius, EACO, 2010 12(2021), 1 vom: März, Seite 33-44 Online-Ressource (DE-627)738405442 (DE-600)2706372-0 (DE-576)379968460 1804-8285 nnns volume:12 year:2021 number:1 month:03 pages:33-44 https://doi.org/10.2478/danb-2021-0003 Resolving-System kostenfrei http://hdl.handle.net/10419/242179 Resolving-System kostenfrei GBV_USEFLAG_U GBV_ILN_26 ISIL_DE-206 SYSFLAG_1 GBV_KXP GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_90 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_161 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_702 GBV_ILN_2006 GBV_ILN_2007 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2020 GBV_ILN_2026 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 GBV_ILN_4753 GBV_ILN_2403 GBV_ILN_2403 ISIL_DE-LFER AR 12 2021 1 3 33-44 26 01 0206 3931833267 x1z 27-05-21 2403 01 DE-LFER 3936366799 00 --%%-- --%%-- n --%%-- l01 09-06-21 2403 01 DE-LFER https://doi.org/10.2478/danb-2021-0003
allfields_unstemmed	10.2478/danb-2021-0003 doi 10419/242179 hdl (DE-627)1759069191 (DE-599)KXP1759069191 DE-627 ger DE-627 rda eng Klimek, Libor 1985- verfasserin (DE-588)1075378729 (DE-627)833234706 (DE-576)377902217 aut Data and e-commerce an economic relationship Libor Klimek, Rastislav Funta 2021 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier DE-206 Open Access Controlled Vocabulary for Access Rights http://purl.org/coar/access_right/c_abf2 In almost all sectors, online services play a much larger role than a few years ago. Data-driven platform models combine an ever greater degree of market power. The associated concentration effect leads to the displacement of medium-sized companies from the market. When looking at the large platforms of this new digital economy their success model is based almost exclusively on generating data and extracting economically useful information from this data. In relation to trading platforms, the use of data serves among other things to increase efficiency. The so-called data sharing offers numerous advantages that can be leveraged in connection with e-commerce platforms. Due to this, we will first take a closer look at e-commerce and the special economic characteristics of the business model of digital platforms (especially Amazon). The next chapter discusses the current legal framework and focus on the antitrust claims of retailers against online platforms. Then, we will deal with the legal-political approaches to the digital platform economy. The study concludes with various options for action which can be derived from the legal and economic explanations outlined in the previous chapters. DE-206 Namensnennung - Nicht kommerziell - Keine Bearbeitungen 4.0 International CC BY-NC-ND 4.0 cc https://creativecommons.org/licenses/by-nc-nd/4.0/ 1.1\x Electronic Commerce (DE-627)091355729 (DE-2867)19544-0 stw 1.2\x Online-Handel (DE-627)091394600 (DE-2867)18552-6 stw 1.3\x Geschäftsmodell (DE-627)091363071 (DE-2867)20468-1 stw 1.4\x Kundendaten (DE-627)671544616 (DE-2867)29282-5 stw 1.5\x Marktmacht (DE-627)091376424 (DE-2867)10904-6 stw 1.6\x Netzwerkökonomik (DE-627)091379814 (DE-2867)19431-6 stw Antitrust (dpeaa)DE-206 Platforms (dpeaa)DE-206 E-Commerce (dpeaa)DE-206 Data (dpeaa)DE-206 B2C (dpeaa)DE-206 B2B (dpeaa)DE-206 Funta, Rastislav 1982- verfasserin (DE-588)1133022138 (DE-627)888165625 (DE-576)489051634 aut Enthalten in Danube Brno : Europ. Assoc. Comenius, EACO, 2010 12(2021), 1 vom: März, Seite 33-44 Online-Ressource (DE-627)738405442 (DE-600)2706372-0 (DE-576)379968460 1804-8285 nnns volume:12 year:2021 number:1 month:03 pages:33-44 https://doi.org/10.2478/danb-2021-0003 Resolving-System kostenfrei http://hdl.handle.net/10419/242179 Resolving-System kostenfrei GBV_USEFLAG_U GBV_ILN_26 ISIL_DE-206 SYSFLAG_1 GBV_KXP GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_90 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_161 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_702 GBV_ILN_2006 GBV_ILN_2007 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2020 GBV_ILN_2026 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 GBV_ILN_4753 GBV_ILN_2403 GBV_ILN_2403 ISIL_DE-LFER AR 12 2021 1 3 33-44 26 01 0206 3931833267 x1z 27-05-21 2403 01 DE-LFER 3936366799 00 --%%-- --%%-- n --%%-- l01 09-06-21 2403 01 DE-LFER https://doi.org/10.2478/danb-2021-0003
allfieldsGer	10.2478/danb-2021-0003 doi 10419/242179 hdl (DE-627)1759069191 (DE-599)KXP1759069191 DE-627 ger DE-627 rda eng Klimek, Libor 1985- verfasserin (DE-588)1075378729 (DE-627)833234706 (DE-576)377902217 aut Data and e-commerce an economic relationship Libor Klimek, Rastislav Funta 2021 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier DE-206 Open Access Controlled Vocabulary for Access Rights http://purl.org/coar/access_right/c_abf2 In almost all sectors, online services play a much larger role than a few years ago. Data-driven platform models combine an ever greater degree of market power. The associated concentration effect leads to the displacement of medium-sized companies from the market. When looking at the large platforms of this new digital economy their success model is based almost exclusively on generating data and extracting economically useful information from this data. In relation to trading platforms, the use of data serves among other things to increase efficiency. The so-called data sharing offers numerous advantages that can be leveraged in connection with e-commerce platforms. Due to this, we will first take a closer look at e-commerce and the special economic characteristics of the business model of digital platforms (especially Amazon). The next chapter discusses the current legal framework and focus on the antitrust claims of retailers against online platforms. Then, we will deal with the legal-political approaches to the digital platform economy. The study concludes with various options for action which can be derived from the legal and economic explanations outlined in the previous chapters. DE-206 Namensnennung - Nicht kommerziell - Keine Bearbeitungen 4.0 International CC BY-NC-ND 4.0 cc https://creativecommons.org/licenses/by-nc-nd/4.0/ 1.1\x Electronic Commerce (DE-627)091355729 (DE-2867)19544-0 stw 1.2\x Online-Handel (DE-627)091394600 (DE-2867)18552-6 stw 1.3\x Geschäftsmodell (DE-627)091363071 (DE-2867)20468-1 stw 1.4\x Kundendaten (DE-627)671544616 (DE-2867)29282-5 stw 1.5\x Marktmacht (DE-627)091376424 (DE-2867)10904-6 stw 1.6\x Netzwerkökonomik (DE-627)091379814 (DE-2867)19431-6 stw Antitrust (dpeaa)DE-206 Platforms (dpeaa)DE-206 E-Commerce (dpeaa)DE-206 Data (dpeaa)DE-206 B2C (dpeaa)DE-206 B2B (dpeaa)DE-206 Funta, Rastislav 1982- verfasserin (DE-588)1133022138 (DE-627)888165625 (DE-576)489051634 aut Enthalten in Danube Brno : Europ. Assoc. Comenius, EACO, 2010 12(2021), 1 vom: März, Seite 33-44 Online-Ressource (DE-627)738405442 (DE-600)2706372-0 (DE-576)379968460 1804-8285 nnns volume:12 year:2021 number:1 month:03 pages:33-44 https://doi.org/10.2478/danb-2021-0003 Resolving-System kostenfrei http://hdl.handle.net/10419/242179 Resolving-System kostenfrei GBV_USEFLAG_U GBV_ILN_26 ISIL_DE-206 SYSFLAG_1 GBV_KXP GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_90 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_161 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_702 GBV_ILN_2006 GBV_ILN_2007 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2020 GBV_ILN_2026 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 GBV_ILN_4753 GBV_ILN_2403 GBV_ILN_2403 ISIL_DE-LFER AR 12 2021 1 3 33-44 26 01 0206 3931833267 x1z 27-05-21 2403 01 DE-LFER 3936366799 00 --%%-- --%%-- n --%%-- l01 09-06-21 2403 01 DE-LFER https://doi.org/10.2478/danb-2021-0003
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language	English
source	Enthalten in Danube 12(2021), 1 vom: März, Seite 33-44 volume:12 year:2021 number:1 month:03 pages:33-44
sourceStr	Enthalten in Danube 12(2021), 1 vom: März, Seite 33-44 volume:12 year:2021 number:1 month:03 pages:33-44
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topic_facet	Electronic Commerce Online-Handel Geschäftsmodell Kundendaten Marktmacht Netzwerkökonomik Antitrust Platforms E-Commerce Data B2C B2B
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container_title	Danube
authorswithroles_txt_mv	Klimek, Libor @@aut@@ Funta, Rastislav @@aut@@
publishDateDaySort_date	2021-03-01T00:00:00Z
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topic_title	Data and e-commerce an economic relationship Libor Klimek, Rastislav Funta 1.1\x Electronic Commerce (DE-627)091355729 (DE-2867)19544-0 stw 1.2\x Online-Handel (DE-627)091394600 (DE-2867)18552-6 stw 1.3\x Geschäftsmodell (DE-627)091363071 (DE-2867)20468-1 stw 1.4\x Kundendaten (DE-627)671544616 (DE-2867)29282-5 stw 1.5\x Marktmacht (DE-627)091376424 (DE-2867)10904-6 stw 1.6\x Netzwerkökonomik (DE-627)091379814 (DE-2867)19431-6 stw Antitrust (dpeaa)DE-206 Platforms (dpeaa)DE-206 E-Commerce (dpeaa)DE-206 Data (dpeaa)DE-206 B2C (dpeaa)DE-206 B2B (dpeaa)DE-206
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title_full	Data and e-commerce an economic relationship Libor Klimek, Rastislav Funta
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title_auth	Data and e-commerce an economic relationship
abstract	In almost all sectors, online services play a much larger role than a few years ago. Data-driven platform models combine an ever greater degree of market power. The associated concentration effect leads to the displacement of medium-sized companies from the market. When looking at the large platforms of this new digital economy their success model is based almost exclusively on generating data and extracting economically useful information from this data. In relation to trading platforms, the use of data serves among other things to increase efficiency. The so-called data sharing offers numerous advantages that can be leveraged in connection with e-commerce platforms. Due to this, we will first take a closer look at e-commerce and the special economic characteristics of the business model of digital platforms (especially Amazon). The next chapter discusses the current legal framework and focus on the antitrust claims of retailers against online platforms. Then, we will deal with the legal-political approaches to the digital platform economy. The study concludes with various options for action which can be derived from the legal and economic explanations outlined in the previous chapters.
abstractGer	In almost all sectors, online services play a much larger role than a few years ago. Data-driven platform models combine an ever greater degree of market power. The associated concentration effect leads to the displacement of medium-sized companies from the market. When looking at the large platforms of this new digital economy their success model is based almost exclusively on generating data and extracting economically useful information from this data. In relation to trading platforms, the use of data serves among other things to increase efficiency. The so-called data sharing offers numerous advantages that can be leveraged in connection with e-commerce platforms. Due to this, we will first take a closer look at e-commerce and the special economic characteristics of the business model of digital platforms (especially Amazon). The next chapter discusses the current legal framework and focus on the antitrust claims of retailers against online platforms. Then, we will deal with the legal-political approaches to the digital platform economy. The study concludes with various options for action which can be derived from the legal and economic explanations outlined in the previous chapters.
abstract_unstemmed	In almost all sectors, online services play a much larger role than a few years ago. Data-driven platform models combine an ever greater degree of market power. The associated concentration effect leads to the displacement of medium-sized companies from the market. When looking at the large platforms of this new digital economy their success model is based almost exclusively on generating data and extracting economically useful information from this data. In relation to trading platforms, the use of data serves among other things to increase efficiency. The so-called data sharing offers numerous advantages that can be leveraged in connection with e-commerce platforms. Due to this, we will first take a closer look at e-commerce and the special economic characteristics of the business model of digital platforms (especially Amazon). The next chapter discusses the current legal framework and focus on the antitrust claims of retailers against online platforms. Then, we will deal with the legal-political approaches to the digital platform economy. The study concludes with various options for action which can be derived from the legal and economic explanations outlined in the previous chapters.
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title_short	Data and e-commerce
url	https://doi.org/10.2478/danb-2021-0003 http://hdl.handle.net/10419/242179
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doi_str	10.2478/danb-2021-0003
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up_date	2024-07-05T01:14:38.816Z
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Data-driven platform models combine an ever greater degree of market power. The associated concentration effect leads to the displacement of medium-sized companies from the market. When looking at the large platforms of this new digital economy their success model is based almost exclusively on generating data and extracting economically useful information from this data. In relation to trading platforms, the use of data serves among other things to increase efficiency. The so-called data sharing offers numerous advantages that can be leveraged in connection with e-commerce platforms. Due to this, we will first take a closer look at e-commerce and the special economic characteristics of the business model of digital platforms (especially Amazon). The next chapter discusses the current legal framework and focus on the antitrust claims of retailers against online platforms. Then, we will deal with the legal-political approaches to the digital platform economy. 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