Promoting fruit and vegetable consumption in rural China : does off-farm work play a role?

Although off-farm work plays a significant role in facilitating agricultural production and rural development and improving household welfare, little is known about whether off-farm work can promote fruit and vegetable consumption in rural areas of developing countries. This paper sheds new insights...
Ausführliche Beschreibung

Gespeichert in:

Autor*in:	Ma, Wanglin [verfasserIn] Zheng, Hongyun [verfasserIn]

Format:	E-Artikel
Sprache:	Englisch

Erschienen:	2021

Rechteinformationen:	Open Access Namensnennung 4.0 International ; CC BY 4.0

Schlagwörter:	Off-farm work Fruit consumption Vegetable consumption 2SRI model Rural China

Übergeordnetes Werk:	Enthalten in: Q open - Oxford : Oxford University Press, 2021, 1(2021), 2, Artikel-ID qoab010, Seite 1-21
Übergeordnetes Werk:	volume:1 ; year:2021 ; number:2 ; elocationid:qoab010 ; pages:1-21

Links:	Link aufrufen Link aufrufen

DOI / URN:	10.1093/qopen/qoab010

Katalog-ID:	1813212457

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allfields	10.1093/qopen/qoab010 doi (DE-627)1813212457 (DE-599)KXP1813212457 DE-627 ger DE-627 rda eng Q18 R23 E21 jelc Ma, Wanglin verfasserin (DE-588)1119247462 (DE-627)872570010 (DE-576)479788022 aut Promoting fruit and vegetable consumption in rural China does off-farm work play a role? Wanglin Ma and Hongyun Zheng 2021 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier DE-206 Open Access Controlled Vocabulary for Access Rights http://purl.org/coar/access_right/c_abf2 Although off-farm work plays a significant role in facilitating agricultural production and rural development and improving household welfare, little is known about whether off-farm work can promote fruit and vegetable consumption in rural areas of developing countries. This paper sheds new insights by estimating the impact of off-farm work on fruit and vegetable consumption, measured by purchasing frequencies and consumption expenditures. We employ a two-stage residual inclusion estimator to address the self-selection bias and analyze data collected from 558 rural households in China. The results show that household heads’ off-farm work promotes rural households’ fruit and vegetable consumption by significantly increasing purchasing frequencies and expenditures. Further analysis confirms that household heads' off-farm work participation, rather than all household members, plays a prominent role in promoting household fruit and vegetable consumption. We also find that farmers’ behaviours of growing fruits and vegetables appear to substitute their purchasing behaviours. DE-206 Namensnennung 4.0 International CC BY 4.0 cc https://creativecommons.org/licenses/by/4.0/ Off-farm work (dpeaa)DE-206 Fruit consumption (dpeaa)DE-206 Vegetable consumption (dpeaa)DE-206 2SRI model (dpeaa)DE-206 Rural China (dpeaa)DE-206 Zheng, Hongyun verfasserin (DE-588)1241476179 (DE-627)1770932364 aut Enthalten in Q open Oxford : Oxford University Press, 2021 1(2021), 2, Artikel-ID qoab010, Seite 1-21 Online-Ressource (DE-627)1779866798 (DE-600)3102557-2 2633-9048 nnns volume:1 year:2021 number:2 elocationid:qoab010 pages:1-21 https://academic.oup.com/qopen/article-pdf/1/2/qoab010/38694207/qoab010.pdf Verlag kostenfrei http://doi.org/10.1093/qopen/qoab010 Resolving-System kostenfrei GBV_USEFLAG_U GBV_ILN_26 ISIL_DE-206 SYSFLAG_1 GBV_KXP GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_161 GBV_ILN_170 GBV_ILN_171 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_2014 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 GBV_ILN_2403 GBV_ILN_2403 ISIL_DE-LFER AR 1 2021 2 qoab010 1-21 26 01 0206 4175707077 x1z 04-08-22 2403 01 DE-LFER 4191935976 00 --%%-- --%%-- n --%%-- l01 26-09-22 2403 01 DE-LFER http://doi.org/10.1093/qopen/qoab010 2403 01 DE-LFER https://academic.oup.com/qopen/article-pdf/1/2/qoab010/38694207/qoab010.pdf
spelling	10.1093/qopen/qoab010 doi (DE-627)1813212457 (DE-599)KXP1813212457 DE-627 ger DE-627 rda eng Q18 R23 E21 jelc Ma, Wanglin verfasserin (DE-588)1119247462 (DE-627)872570010 (DE-576)479788022 aut Promoting fruit and vegetable consumption in rural China does off-farm work play a role? Wanglin Ma and Hongyun Zheng 2021 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier DE-206 Open Access Controlled Vocabulary for Access Rights http://purl.org/coar/access_right/c_abf2 Although off-farm work plays a significant role in facilitating agricultural production and rural development and improving household welfare, little is known about whether off-farm work can promote fruit and vegetable consumption in rural areas of developing countries. This paper sheds new insights by estimating the impact of off-farm work on fruit and vegetable consumption, measured by purchasing frequencies and consumption expenditures. We employ a two-stage residual inclusion estimator to address the self-selection bias and analyze data collected from 558 rural households in China. The results show that household heads’ off-farm work promotes rural households’ fruit and vegetable consumption by significantly increasing purchasing frequencies and expenditures. Further analysis confirms that household heads' off-farm work participation, rather than all household members, plays a prominent role in promoting household fruit and vegetable consumption. We also find that farmers’ behaviours of growing fruits and vegetables appear to substitute their purchasing behaviours. DE-206 Namensnennung 4.0 International CC BY 4.0 cc https://creativecommons.org/licenses/by/4.0/ Off-farm work (dpeaa)DE-206 Fruit consumption (dpeaa)DE-206 Vegetable consumption (dpeaa)DE-206 2SRI model (dpeaa)DE-206 Rural China (dpeaa)DE-206 Zheng, Hongyun verfasserin (DE-588)1241476179 (DE-627)1770932364 aut Enthalten in Q open Oxford : Oxford University Press, 2021 1(2021), 2, Artikel-ID qoab010, Seite 1-21 Online-Ressource (DE-627)1779866798 (DE-600)3102557-2 2633-9048 nnns volume:1 year:2021 number:2 elocationid:qoab010 pages:1-21 https://academic.oup.com/qopen/article-pdf/1/2/qoab010/38694207/qoab010.pdf Verlag kostenfrei http://doi.org/10.1093/qopen/qoab010 Resolving-System kostenfrei GBV_USEFLAG_U GBV_ILN_26 ISIL_DE-206 SYSFLAG_1 GBV_KXP GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_161 GBV_ILN_170 GBV_ILN_171 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_2014 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 GBV_ILN_2403 GBV_ILN_2403 ISIL_DE-LFER AR 1 2021 2 qoab010 1-21 26 01 0206 4175707077 x1z 04-08-22 2403 01 DE-LFER 4191935976 00 --%%-- --%%-- n --%%-- l01 26-09-22 2403 01 DE-LFER http://doi.org/10.1093/qopen/qoab010 2403 01 DE-LFER https://academic.oup.com/qopen/article-pdf/1/2/qoab010/38694207/qoab010.pdf
allfields_unstemmed	10.1093/qopen/qoab010 doi (DE-627)1813212457 (DE-599)KXP1813212457 DE-627 ger DE-627 rda eng Q18 R23 E21 jelc Ma, Wanglin verfasserin (DE-588)1119247462 (DE-627)872570010 (DE-576)479788022 aut Promoting fruit and vegetable consumption in rural China does off-farm work play a role? Wanglin Ma and Hongyun Zheng 2021 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier DE-206 Open Access Controlled Vocabulary for Access Rights http://purl.org/coar/access_right/c_abf2 Although off-farm work plays a significant role in facilitating agricultural production and rural development and improving household welfare, little is known about whether off-farm work can promote fruit and vegetable consumption in rural areas of developing countries. This paper sheds new insights by estimating the impact of off-farm work on fruit and vegetable consumption, measured by purchasing frequencies and consumption expenditures. We employ a two-stage residual inclusion estimator to address the self-selection bias and analyze data collected from 558 rural households in China. The results show that household heads’ off-farm work promotes rural households’ fruit and vegetable consumption by significantly increasing purchasing frequencies and expenditures. Further analysis confirms that household heads' off-farm work participation, rather than all household members, plays a prominent role in promoting household fruit and vegetable consumption. We also find that farmers’ behaviours of growing fruits and vegetables appear to substitute their purchasing behaviours. DE-206 Namensnennung 4.0 International CC BY 4.0 cc https://creativecommons.org/licenses/by/4.0/ Off-farm work (dpeaa)DE-206 Fruit consumption (dpeaa)DE-206 Vegetable consumption (dpeaa)DE-206 2SRI model (dpeaa)DE-206 Rural China (dpeaa)DE-206 Zheng, Hongyun verfasserin (DE-588)1241476179 (DE-627)1770932364 aut Enthalten in Q open Oxford : Oxford University Press, 2021 1(2021), 2, Artikel-ID qoab010, Seite 1-21 Online-Ressource (DE-627)1779866798 (DE-600)3102557-2 2633-9048 nnns volume:1 year:2021 number:2 elocationid:qoab010 pages:1-21 https://academic.oup.com/qopen/article-pdf/1/2/qoab010/38694207/qoab010.pdf Verlag kostenfrei http://doi.org/10.1093/qopen/qoab010 Resolving-System kostenfrei GBV_USEFLAG_U GBV_ILN_26 ISIL_DE-206 SYSFLAG_1 GBV_KXP GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_161 GBV_ILN_170 GBV_ILN_171 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_2014 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 GBV_ILN_2403 GBV_ILN_2403 ISIL_DE-LFER AR 1 2021 2 qoab010 1-21 26 01 0206 4175707077 x1z 04-08-22 2403 01 DE-LFER 4191935976 00 --%%-- --%%-- n --%%-- l01 26-09-22 2403 01 DE-LFER http://doi.org/10.1093/qopen/qoab010 2403 01 DE-LFER https://academic.oup.com/qopen/article-pdf/1/2/qoab010/38694207/qoab010.pdf
allfieldsGer	10.1093/qopen/qoab010 doi (DE-627)1813212457 (DE-599)KXP1813212457 DE-627 ger DE-627 rda eng Q18 R23 E21 jelc Ma, Wanglin verfasserin (DE-588)1119247462 (DE-627)872570010 (DE-576)479788022 aut Promoting fruit and vegetable consumption in rural China does off-farm work play a role? Wanglin Ma and Hongyun Zheng 2021 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier DE-206 Open Access Controlled Vocabulary for Access Rights http://purl.org/coar/access_right/c_abf2 Although off-farm work plays a significant role in facilitating agricultural production and rural development and improving household welfare, little is known about whether off-farm work can promote fruit and vegetable consumption in rural areas of developing countries. This paper sheds new insights by estimating the impact of off-farm work on fruit and vegetable consumption, measured by purchasing frequencies and consumption expenditures. We employ a two-stage residual inclusion estimator to address the self-selection bias and analyze data collected from 558 rural households in China. The results show that household heads’ off-farm work promotes rural households’ fruit and vegetable consumption by significantly increasing purchasing frequencies and expenditures. Further analysis confirms that household heads' off-farm work participation, rather than all household members, plays a prominent role in promoting household fruit and vegetable consumption. We also find that farmers’ behaviours of growing fruits and vegetables appear to substitute their purchasing behaviours. DE-206 Namensnennung 4.0 International CC BY 4.0 cc https://creativecommons.org/licenses/by/4.0/ Off-farm work (dpeaa)DE-206 Fruit consumption (dpeaa)DE-206 Vegetable consumption (dpeaa)DE-206 2SRI model (dpeaa)DE-206 Rural China (dpeaa)DE-206 Zheng, Hongyun verfasserin (DE-588)1241476179 (DE-627)1770932364 aut Enthalten in Q open Oxford : Oxford University Press, 2021 1(2021), 2, Artikel-ID qoab010, Seite 1-21 Online-Ressource (DE-627)1779866798 (DE-600)3102557-2 2633-9048 nnns volume:1 year:2021 number:2 elocationid:qoab010 pages:1-21 https://academic.oup.com/qopen/article-pdf/1/2/qoab010/38694207/qoab010.pdf Verlag kostenfrei http://doi.org/10.1093/qopen/qoab010 Resolving-System kostenfrei GBV_USEFLAG_U GBV_ILN_26 ISIL_DE-206 SYSFLAG_1 GBV_KXP GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_161 GBV_ILN_170 GBV_ILN_171 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_2014 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 GBV_ILN_2403 GBV_ILN_2403 ISIL_DE-LFER AR 1 2021 2 qoab010 1-21 26 01 0206 4175707077 x1z 04-08-22 2403 01 DE-LFER 4191935976 00 --%%-- --%%-- n --%%-- l01 26-09-22 2403 01 DE-LFER http://doi.org/10.1093/qopen/qoab010 2403 01 DE-LFER https://academic.oup.com/qopen/article-pdf/1/2/qoab010/38694207/qoab010.pdf
allfieldsSound	10.1093/qopen/qoab010 doi (DE-627)1813212457 (DE-599)KXP1813212457 DE-627 ger DE-627 rda eng Q18 R23 E21 jelc Ma, Wanglin verfasserin (DE-588)1119247462 (DE-627)872570010 (DE-576)479788022 aut Promoting fruit and vegetable consumption in rural China does off-farm work play a role? Wanglin Ma and Hongyun Zheng 2021 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier DE-206 Open Access Controlled Vocabulary for Access Rights http://purl.org/coar/access_right/c_abf2 Although off-farm work plays a significant role in facilitating agricultural production and rural development and improving household welfare, little is known about whether off-farm work can promote fruit and vegetable consumption in rural areas of developing countries. This paper sheds new insights by estimating the impact of off-farm work on fruit and vegetable consumption, measured by purchasing frequencies and consumption expenditures. We employ a two-stage residual inclusion estimator to address the self-selection bias and analyze data collected from 558 rural households in China. The results show that household heads’ off-farm work promotes rural households’ fruit and vegetable consumption by significantly increasing purchasing frequencies and expenditures. Further analysis confirms that household heads' off-farm work participation, rather than all household members, plays a prominent role in promoting household fruit and vegetable consumption. We also find that farmers’ behaviours of growing fruits and vegetables appear to substitute their purchasing behaviours. DE-206 Namensnennung 4.0 International CC BY 4.0 cc https://creativecommons.org/licenses/by/4.0/ Off-farm work (dpeaa)DE-206 Fruit consumption (dpeaa)DE-206 Vegetable consumption (dpeaa)DE-206 2SRI model (dpeaa)DE-206 Rural China (dpeaa)DE-206 Zheng, Hongyun verfasserin (DE-588)1241476179 (DE-627)1770932364 aut Enthalten in Q open Oxford : Oxford University Press, 2021 1(2021), 2, Artikel-ID qoab010, Seite 1-21 Online-Ressource (DE-627)1779866798 (DE-600)3102557-2 2633-9048 nnns volume:1 year:2021 number:2 elocationid:qoab010 pages:1-21 https://academic.oup.com/qopen/article-pdf/1/2/qoab010/38694207/qoab010.pdf Verlag kostenfrei http://doi.org/10.1093/qopen/qoab010 Resolving-System kostenfrei GBV_USEFLAG_U GBV_ILN_26 ISIL_DE-206 SYSFLAG_1 GBV_KXP GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_161 GBV_ILN_170 GBV_ILN_171 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_2014 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 GBV_ILN_2403 GBV_ILN_2403 ISIL_DE-LFER AR 1 2021 2 qoab010 1-21 26 01 0206 4175707077 x1z 04-08-22 2403 01 DE-LFER 4191935976 00 --%%-- --%%-- n --%%-- l01 26-09-22 2403 01 DE-LFER http://doi.org/10.1093/qopen/qoab010 2403 01 DE-LFER https://academic.oup.com/qopen/article-pdf/1/2/qoab010/38694207/qoab010.pdf
language	English
source	Enthalten in Q open 1(2021), 2, Artikel-ID qoab010, Seite 1-21 volume:1 year:2021 number:2 elocationid:qoab010 pages:1-21
sourceStr	Enthalten in Q open 1(2021), 2, Artikel-ID qoab010, Seite 1-21 volume:1 year:2021 number:2 elocationid:qoab010 pages:1-21
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topic_facet	Off-farm work Fruit consumption Vegetable consumption 2SRI model Rural China
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container_title	Q open
authorswithroles_txt_mv	Ma, Wanglin @@aut@@ Zheng, Hongyun @@aut@@
publishDateDaySort_date	2021-01-01T00:00:00Z
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topic_title	Q18 R23 E21 jelc Promoting fruit and vegetable consumption in rural China does off-farm work play a role? Wanglin Ma and Hongyun Zheng Off-farm work (dpeaa)DE-206 Fruit consumption (dpeaa)DE-206 Vegetable consumption (dpeaa)DE-206 2SRI model (dpeaa)DE-206 Rural China (dpeaa)DE-206
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title	Promoting fruit and vegetable consumption in rural China does off-farm work play a role?
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title_full	Promoting fruit and vegetable consumption in rural China does off-farm work play a role? Wanglin Ma and Hongyun Zheng
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title_sort	promoting fruit and vegetable consumption in rural chinadoes off-farm work play a role?
title_auth	Promoting fruit and vegetable consumption in rural China does off-farm work play a role?
abstract	Although off-farm work plays a significant role in facilitating agricultural production and rural development and improving household welfare, little is known about whether off-farm work can promote fruit and vegetable consumption in rural areas of developing countries. This paper sheds new insights by estimating the impact of off-farm work on fruit and vegetable consumption, measured by purchasing frequencies and consumption expenditures. We employ a two-stage residual inclusion estimator to address the self-selection bias and analyze data collected from 558 rural households in China. The results show that household heads’ off-farm work promotes rural households’ fruit and vegetable consumption by significantly increasing purchasing frequencies and expenditures. Further analysis confirms that household heads' off-farm work participation, rather than all household members, plays a prominent role in promoting household fruit and vegetable consumption. We also find that farmers’ behaviours of growing fruits and vegetables appear to substitute their purchasing behaviours.
abstractGer	Although off-farm work plays a significant role in facilitating agricultural production and rural development and improving household welfare, little is known about whether off-farm work can promote fruit and vegetable consumption in rural areas of developing countries. This paper sheds new insights by estimating the impact of off-farm work on fruit and vegetable consumption, measured by purchasing frequencies and consumption expenditures. We employ a two-stage residual inclusion estimator to address the self-selection bias and analyze data collected from 558 rural households in China. The results show that household heads’ off-farm work promotes rural households’ fruit and vegetable consumption by significantly increasing purchasing frequencies and expenditures. Further analysis confirms that household heads' off-farm work participation, rather than all household members, plays a prominent role in promoting household fruit and vegetable consumption. We also find that farmers’ behaviours of growing fruits and vegetables appear to substitute their purchasing behaviours.
abstract_unstemmed	Although off-farm work plays a significant role in facilitating agricultural production and rural development and improving household welfare, little is known about whether off-farm work can promote fruit and vegetable consumption in rural areas of developing countries. This paper sheds new insights by estimating the impact of off-farm work on fruit and vegetable consumption, measured by purchasing frequencies and consumption expenditures. We employ a two-stage residual inclusion estimator to address the self-selection bias and analyze data collected from 558 rural households in China. The results show that household heads’ off-farm work promotes rural households’ fruit and vegetable consumption by significantly increasing purchasing frequencies and expenditures. Further analysis confirms that household heads' off-farm work participation, rather than all household members, plays a prominent role in promoting household fruit and vegetable consumption. We also find that farmers’ behaviours of growing fruits and vegetables appear to substitute their purchasing behaviours.
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title_short	Promoting fruit and vegetable consumption in rural China
url	https://academic.oup.com/qopen/article-pdf/1/2/qoab010/38694207/qoab010.pdf http://doi.org/10.1093/qopen/qoab010
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