Impact of corporate social responsibility on customer loyalty : evidence from the Vietnamese jewellery industry

Corporate social responsibility takes an increasingly important role for businesses and receives the attention of many people. The relationship between Corporate social responsibility and customer loyalty has been tested in many business fields. So, the study aims to determine and estimate the influ...
Ausführliche Beschreibung

Gespeichert in:

Autor*in:	Tu Tran Ngoc [verfasserIn]

Format:	E-Artikel
Sprache:	Englisch

Erschienen:	2022

Rechteinformationen:	Open Access Namensnennung 4.0 International ; CC BY 4.0

Schlagwörter:	Corporate social responsibility (CSR) customer loyalty jewellery industry Vietnam

Übergeordnetes Werk:	Enthalten in: Cogent business & management - London : Taylor & Francis, 2014, 9(2022), 1, Artikel-ID 2025675, Seite 1-27
Übergeordnetes Werk:	volume:9 ; year:2022 ; number:1 ; elocationid:2025675 ; pages:1-27

Links:	Link aufrufen Link aufrufen Link aufrufen

DOI / URN:	10.1080/23311975.2022.2025675

Katalog-ID:	186997011X

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allfields	10.1080/23311975.2022.2025675 doi 10419/288308 hdl (DE-627)186997011X (DE-599)KXP186997011X DE-627 ger DE-627 rda eng M14 M31 jelc Tu Tran Ngoc verfasserin (DE-588)1280849878 (DE-627)1834631696 aut Impact of corporate social responsibility on customer loyalty evidence from the Vietnamese jewellery industry Ngoc Tu Tran 2022 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier DE-206 Open Access Controlled Vocabulary for Access Rights http://purl.org/coar/access_right/c_abf2 Corporate social responsibility takes an increasingly important role for businesses and receives the attention of many people. The relationship between Corporate social responsibility and customer loyalty has been tested in many business fields. So, the study aims to determine and estimate the influence of corporate social responsibility on customer loyalty in the jewellery industry. To achieve this objective, the study uses AMOS software that supports confirmatory factor analysis and structural equation modelling (SEM) to clarify whether or how Corporate social responsibility impacts customer loyalty. The inputs to the analyses were obtained through answers from 300 respondents, which completed the survey questionnaire with a total of 22 items is utilised to collect data from customers of top jewellery companies in Vietnam. The research results emphasize the corporate social responsibility is not only useful for jewellery companies but also enhances the customers' perception that relates to some factors trust, satisfaction, and loyalty. DE-206 Namensnennung 4.0 International CC BY 4.0 cc https://creativecommons.org/licenses/by/4.0/ Corporate social responsibility (CSR) (dpeaa)DE-206 customer loyalty (dpeaa)DE-206 jewellery industry (dpeaa)DE-206 Vietnam (dpeaa)DE-206 Enthalten in Cogent business & management London : Taylor & Francis, 2014 9(2022), 1, Artikel-ID 2025675, Seite 1-27 Online-Ressource (DE-627)837953715 (DE-600)2837523-3 (DE-576)446658456 2331-1975 nnns volume:9 year:2022 number:1 elocationid:2025675 pages:1-27 https://www.tandfonline.com/doi/pdf/10.1080/23311975.2022.2025675 Verlag kostenfrei https://doi.org/10.1080/23311975.2022.2025675 Resolving-System kostenfrei https://hdl.handle.net/10419/288308 Resolving-System kostenfrei GBV_USEFLAG_U GBV_ILN_26 ISIL_DE-206 SYSFLAG_1 GBV_KXP GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_152 GBV_ILN_161 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_2009 GBV_ILN_2014 GBV_ILN_2034 GBV_ILN_2055 GBV_ILN_2108 GBV_ILN_2111 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 GBV_ILN_2403 GBV_ILN_2403 ISIL_DE-LFER AR 9 2022 1 2025675 1-27 26 01 0206 4404801165 x1z 10-11-23 2403 01 DE-LFER 4425410157 00 --%%-- --%%-- n --%%-- l01 05-12-23 2403 01 DE-LFER https://doi.org/10.1080/23311975.2022.2025675
spelling	10.1080/23311975.2022.2025675 doi 10419/288308 hdl (DE-627)186997011X (DE-599)KXP186997011X DE-627 ger DE-627 rda eng M14 M31 jelc Tu Tran Ngoc verfasserin (DE-588)1280849878 (DE-627)1834631696 aut Impact of corporate social responsibility on customer loyalty evidence from the Vietnamese jewellery industry Ngoc Tu Tran 2022 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier DE-206 Open Access Controlled Vocabulary for Access Rights http://purl.org/coar/access_right/c_abf2 Corporate social responsibility takes an increasingly important role for businesses and receives the attention of many people. The relationship between Corporate social responsibility and customer loyalty has been tested in many business fields. So, the study aims to determine and estimate the influence of corporate social responsibility on customer loyalty in the jewellery industry. To achieve this objective, the study uses AMOS software that supports confirmatory factor analysis and structural equation modelling (SEM) to clarify whether or how Corporate social responsibility impacts customer loyalty. The inputs to the analyses were obtained through answers from 300 respondents, which completed the survey questionnaire with a total of 22 items is utilised to collect data from customers of top jewellery companies in Vietnam. The research results emphasize the corporate social responsibility is not only useful for jewellery companies but also enhances the customers' perception that relates to some factors trust, satisfaction, and loyalty. DE-206 Namensnennung 4.0 International CC BY 4.0 cc https://creativecommons.org/licenses/by/4.0/ Corporate social responsibility (CSR) (dpeaa)DE-206 customer loyalty (dpeaa)DE-206 jewellery industry (dpeaa)DE-206 Vietnam (dpeaa)DE-206 Enthalten in Cogent business & management London : Taylor & Francis, 2014 9(2022), 1, Artikel-ID 2025675, Seite 1-27 Online-Ressource (DE-627)837953715 (DE-600)2837523-3 (DE-576)446658456 2331-1975 nnns volume:9 year:2022 number:1 elocationid:2025675 pages:1-27 https://www.tandfonline.com/doi/pdf/10.1080/23311975.2022.2025675 Verlag kostenfrei https://doi.org/10.1080/23311975.2022.2025675 Resolving-System kostenfrei https://hdl.handle.net/10419/288308 Resolving-System kostenfrei GBV_USEFLAG_U GBV_ILN_26 ISIL_DE-206 SYSFLAG_1 GBV_KXP GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_152 GBV_ILN_161 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_2009 GBV_ILN_2014 GBV_ILN_2034 GBV_ILN_2055 GBV_ILN_2108 GBV_ILN_2111 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 GBV_ILN_2403 GBV_ILN_2403 ISIL_DE-LFER AR 9 2022 1 2025675 1-27 26 01 0206 4404801165 x1z 10-11-23 2403 01 DE-LFER 4425410157 00 --%%-- --%%-- n --%%-- l01 05-12-23 2403 01 DE-LFER https://doi.org/10.1080/23311975.2022.2025675
allfields_unstemmed	10.1080/23311975.2022.2025675 doi 10419/288308 hdl (DE-627)186997011X (DE-599)KXP186997011X DE-627 ger DE-627 rda eng M14 M31 jelc Tu Tran Ngoc verfasserin (DE-588)1280849878 (DE-627)1834631696 aut Impact of corporate social responsibility on customer loyalty evidence from the Vietnamese jewellery industry Ngoc Tu Tran 2022 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier DE-206 Open Access Controlled Vocabulary for Access Rights http://purl.org/coar/access_right/c_abf2 Corporate social responsibility takes an increasingly important role for businesses and receives the attention of many people. The relationship between Corporate social responsibility and customer loyalty has been tested in many business fields. So, the study aims to determine and estimate the influence of corporate social responsibility on customer loyalty in the jewellery industry. To achieve this objective, the study uses AMOS software that supports confirmatory factor analysis and structural equation modelling (SEM) to clarify whether or how Corporate social responsibility impacts customer loyalty. The inputs to the analyses were obtained through answers from 300 respondents, which completed the survey questionnaire with a total of 22 items is utilised to collect data from customers of top jewellery companies in Vietnam. The research results emphasize the corporate social responsibility is not only useful for jewellery companies but also enhances the customers' perception that relates to some factors trust, satisfaction, and loyalty. DE-206 Namensnennung 4.0 International CC BY 4.0 cc https://creativecommons.org/licenses/by/4.0/ Corporate social responsibility (CSR) (dpeaa)DE-206 customer loyalty (dpeaa)DE-206 jewellery industry (dpeaa)DE-206 Vietnam (dpeaa)DE-206 Enthalten in Cogent business & management London : Taylor & Francis, 2014 9(2022), 1, Artikel-ID 2025675, Seite 1-27 Online-Ressource (DE-627)837953715 (DE-600)2837523-3 (DE-576)446658456 2331-1975 nnns volume:9 year:2022 number:1 elocationid:2025675 pages:1-27 https://www.tandfonline.com/doi/pdf/10.1080/23311975.2022.2025675 Verlag kostenfrei https://doi.org/10.1080/23311975.2022.2025675 Resolving-System kostenfrei https://hdl.handle.net/10419/288308 Resolving-System kostenfrei GBV_USEFLAG_U GBV_ILN_26 ISIL_DE-206 SYSFLAG_1 GBV_KXP GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_152 GBV_ILN_161 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_2009 GBV_ILN_2014 GBV_ILN_2034 GBV_ILN_2055 GBV_ILN_2108 GBV_ILN_2111 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 GBV_ILN_2403 GBV_ILN_2403 ISIL_DE-LFER AR 9 2022 1 2025675 1-27 26 01 0206 4404801165 x1z 10-11-23 2403 01 DE-LFER 4425410157 00 --%%-- --%%-- n --%%-- l01 05-12-23 2403 01 DE-LFER https://doi.org/10.1080/23311975.2022.2025675
allfieldsGer	10.1080/23311975.2022.2025675 doi 10419/288308 hdl (DE-627)186997011X (DE-599)KXP186997011X DE-627 ger DE-627 rda eng M14 M31 jelc Tu Tran Ngoc verfasserin (DE-588)1280849878 (DE-627)1834631696 aut Impact of corporate social responsibility on customer loyalty evidence from the Vietnamese jewellery industry Ngoc Tu Tran 2022 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier DE-206 Open Access Controlled Vocabulary for Access Rights http://purl.org/coar/access_right/c_abf2 Corporate social responsibility takes an increasingly important role for businesses and receives the attention of many people. The relationship between Corporate social responsibility and customer loyalty has been tested in many business fields. So, the study aims to determine and estimate the influence of corporate social responsibility on customer loyalty in the jewellery industry. To achieve this objective, the study uses AMOS software that supports confirmatory factor analysis and structural equation modelling (SEM) to clarify whether or how Corporate social responsibility impacts customer loyalty. The inputs to the analyses were obtained through answers from 300 respondents, which completed the survey questionnaire with a total of 22 items is utilised to collect data from customers of top jewellery companies in Vietnam. The research results emphasize the corporate social responsibility is not only useful for jewellery companies but also enhances the customers' perception that relates to some factors trust, satisfaction, and loyalty. DE-206 Namensnennung 4.0 International CC BY 4.0 cc https://creativecommons.org/licenses/by/4.0/ Corporate social responsibility (CSR) (dpeaa)DE-206 customer loyalty (dpeaa)DE-206 jewellery industry (dpeaa)DE-206 Vietnam (dpeaa)DE-206 Enthalten in Cogent business & management London : Taylor & Francis, 2014 9(2022), 1, Artikel-ID 2025675, Seite 1-27 Online-Ressource (DE-627)837953715 (DE-600)2837523-3 (DE-576)446658456 2331-1975 nnns volume:9 year:2022 number:1 elocationid:2025675 pages:1-27 https://www.tandfonline.com/doi/pdf/10.1080/23311975.2022.2025675 Verlag kostenfrei https://doi.org/10.1080/23311975.2022.2025675 Resolving-System kostenfrei https://hdl.handle.net/10419/288308 Resolving-System kostenfrei GBV_USEFLAG_U GBV_ILN_26 ISIL_DE-206 SYSFLAG_1 GBV_KXP GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_152 GBV_ILN_161 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_2009 GBV_ILN_2014 GBV_ILN_2034 GBV_ILN_2055 GBV_ILN_2108 GBV_ILN_2111 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 GBV_ILN_2403 GBV_ILN_2403 ISIL_DE-LFER AR 9 2022 1 2025675 1-27 26 01 0206 4404801165 x1z 10-11-23 2403 01 DE-LFER 4425410157 00 --%%-- --%%-- n --%%-- l01 05-12-23 2403 01 DE-LFER https://doi.org/10.1080/23311975.2022.2025675
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title_full	Impact of corporate social responsibility on customer loyalty evidence from the Vietnamese jewellery industry Ngoc Tu Tran
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title_sort	impact of corporate social responsibility on customer loyaltyevidence from the vietnamese jewellery industry
title_auth	Impact of corporate social responsibility on customer loyalty evidence from the Vietnamese jewellery industry
abstract	Corporate social responsibility takes an increasingly important role for businesses and receives the attention of many people. The relationship between Corporate social responsibility and customer loyalty has been tested in many business fields. So, the study aims to determine and estimate the influence of corporate social responsibility on customer loyalty in the jewellery industry. To achieve this objective, the study uses AMOS software that supports confirmatory factor analysis and structural equation modelling (SEM) to clarify whether or how Corporate social responsibility impacts customer loyalty. The inputs to the analyses were obtained through answers from 300 respondents, which completed the survey questionnaire with a total of 22 items is utilised to collect data from customers of top jewellery companies in Vietnam. The research results emphasize the corporate social responsibility is not only useful for jewellery companies but also enhances the customers' perception that relates to some factors trust, satisfaction, and loyalty.
abstractGer	Corporate social responsibility takes an increasingly important role for businesses and receives the attention of many people. The relationship between Corporate social responsibility and customer loyalty has been tested in many business fields. So, the study aims to determine and estimate the influence of corporate social responsibility on customer loyalty in the jewellery industry. To achieve this objective, the study uses AMOS software that supports confirmatory factor analysis and structural equation modelling (SEM) to clarify whether or how Corporate social responsibility impacts customer loyalty. The inputs to the analyses were obtained through answers from 300 respondents, which completed the survey questionnaire with a total of 22 items is utilised to collect data from customers of top jewellery companies in Vietnam. The research results emphasize the corporate social responsibility is not only useful for jewellery companies but also enhances the customers' perception that relates to some factors trust, satisfaction, and loyalty.
abstract_unstemmed	Corporate social responsibility takes an increasingly important role for businesses and receives the attention of many people. The relationship between Corporate social responsibility and customer loyalty has been tested in many business fields. So, the study aims to determine and estimate the influence of corporate social responsibility on customer loyalty in the jewellery industry. To achieve this objective, the study uses AMOS software that supports confirmatory factor analysis and structural equation modelling (SEM) to clarify whether or how Corporate social responsibility impacts customer loyalty. The inputs to the analyses were obtained through answers from 300 respondents, which completed the survey questionnaire with a total of 22 items is utilised to collect data from customers of top jewellery companies in Vietnam. The research results emphasize the corporate social responsibility is not only useful for jewellery companies but also enhances the customers' perception that relates to some factors trust, satisfaction, and loyalty.
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doi_str	10.1080/23311975.2022.2025675
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Impact of corporate social responsibility on customer loyalty : evidence from the Vietnamese jewellery industry

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