Franchisor-franchisee relationship quality: time of relationship and performance

Franchise literature disputes how the relationship between franchisors and franchisees develops over time. Traditional lifecycle theory views relationships following an ascendant curve, in which relationship quality and performance strengthen over time. Another perspective better reflects the peculi...
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Gespeichert in:

Autor*in:	Luís Fernando Varotto [verfasserIn] Juracy Gomes Parente [verfasserIn]

Format:	E-Artikel
Sprache:	Englisch ; Spanisch ; Portugiesisch

Erschienen:	2016

Schlagwörter:	Franchise Relationship quality Financial performance U–curve theory Time of relationship

Übergeordnetes Werk:	In: RAE: Revista de Administração de Empresas - Fundação Getulio Vargas, 2009, 56(2016), 6
Übergeordnetes Werk:	volume:56 ; year:2016 ; number:6

Links:	Link aufrufen Link aufrufen Journal toc Journal toc

Katalog-ID:	DOAJ024514551

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allfieldsGer	(DE-627)DOAJ024514551 (DE-599)DOAJbe4331da169b47029f7fa0a2df97e71d DE-627 ger DE-627 rakwb eng spa por HF5001-6182 Luís Fernando Varotto verfasserin aut Franchisor-franchisee relationship quality: time of relationship and performance 2016 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Franchise literature disputes how the relationship between franchisors and franchisees develops over time. Traditional lifecycle theory views relationships following an ascendant curve, in which relationship quality and performance strengthen over time. Another perspective better reflects the peculiarities of the franchisor-franchisee relationship, indicating that relationship quality in franchise systems follows a U-shaped curve. There is also limited research on the moderating effect of time on the relationship between relational variables and outcomes. This study sheds light on the influence of relationship duration on relationship quality and financial performance in the franchisee-franchisor relationship. Using a self-report survey from a sample of 342 franchisees, mean and regression analyses are conducted to test relationships. Results confirm the time effect on franchisor-franchisee relationship quality and performance, but the hypothesized shape of relationship phases is only partially confirmed. Moreover, time has a positive moderating effect on the impact of relationship quality on financial performance. Franchise Relationship quality Financial performance U–curve theory Time of relationship Business Juracy Gomes Parente verfasserin aut In RAE: Revista de Administração de Empresas Fundação Getulio Vargas, 2009 56(2016), 6 (DE-627)604075871 (DE-600)2502471-1 2178938X nnns volume:56 year:2016 number:6 https://doaj.org/article/be4331da169b47029f7fa0a2df97e71d kostenfrei https://bibliotecadigital.fgv.br/ojs/index.php/rae/article/view/64790 kostenfrei https://doaj.org/toc/0034-7590 Journal toc kostenfrei https://doaj.org/toc/2178-938X Journal toc kostenfrei GBV_USEFLAG_A SYSFLAG_A GBV_DOAJ GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_152 GBV_ILN_161 GBV_ILN_170 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_2003 GBV_ILN_2005 GBV_ILN_2006 GBV_ILN_2009 GBV_ILN_2010 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2027 GBV_ILN_2034 GBV_ILN_2055 GBV_ILN_2108 GBV_ILN_2111 GBV_ILN_2129 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4046 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 AR 56 2016 6
allfieldsSound	(DE-627)DOAJ024514551 (DE-599)DOAJbe4331da169b47029f7fa0a2df97e71d DE-627 ger DE-627 rakwb eng spa por HF5001-6182 Luís Fernando Varotto verfasserin aut Franchisor-franchisee relationship quality: time of relationship and performance 2016 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Franchise literature disputes how the relationship between franchisors and franchisees develops over time. Traditional lifecycle theory views relationships following an ascendant curve, in which relationship quality and performance strengthen over time. Another perspective better reflects the peculiarities of the franchisor-franchisee relationship, indicating that relationship quality in franchise systems follows a U-shaped curve. There is also limited research on the moderating effect of time on the relationship between relational variables and outcomes. This study sheds light on the influence of relationship duration on relationship quality and financial performance in the franchisee-franchisor relationship. Using a self-report survey from a sample of 342 franchisees, mean and regression analyses are conducted to test relationships. Results confirm the time effect on franchisor-franchisee relationship quality and performance, but the hypothesized shape of relationship phases is only partially confirmed. Moreover, time has a positive moderating effect on the impact of relationship quality on financial performance. Franchise Relationship quality Financial performance U–curve theory Time of relationship Business Juracy Gomes Parente verfasserin aut In RAE: Revista de Administração de Empresas Fundação Getulio Vargas, 2009 56(2016), 6 (DE-627)604075871 (DE-600)2502471-1 2178938X nnns volume:56 year:2016 number:6 https://doaj.org/article/be4331da169b47029f7fa0a2df97e71d kostenfrei https://bibliotecadigital.fgv.br/ojs/index.php/rae/article/view/64790 kostenfrei https://doaj.org/toc/0034-7590 Journal toc kostenfrei https://doaj.org/toc/2178-938X Journal toc kostenfrei GBV_USEFLAG_A SYSFLAG_A GBV_DOAJ GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_95 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_152 GBV_ILN_161 GBV_ILN_170 GBV_ILN_206 GBV_ILN_213 GBV_ILN_230 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_2003 GBV_ILN_2005 GBV_ILN_2006 GBV_ILN_2009 GBV_ILN_2010 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2027 GBV_ILN_2034 GBV_ILN_2055 GBV_ILN_2108 GBV_ILN_2111 GBV_ILN_2129 GBV_ILN_4012 GBV_ILN_4037 GBV_ILN_4046 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4249 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4367 GBV_ILN_4700 AR 56 2016 6
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author	Luís Fernando Varotto
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topic_title	HF5001-6182 Franchisor-franchisee relationship quality: time of relationship and performance Franchise Relationship quality Financial performance U–curve theory Time of relationship
topic	misc HF5001-6182 misc Franchise misc Relationship quality misc Financial performance misc U–curve theory misc Time of relationship misc Business
topic_unstemmed	misc HF5001-6182 misc Franchise misc Relationship quality misc Financial performance misc U–curve theory misc Time of relationship misc Business
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title	Franchisor-franchisee relationship quality: time of relationship and performance
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title_full	Franchisor-franchisee relationship quality: time of relationship and performance
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title_sort	franchisor-franchisee relationship quality: time of relationship and performance
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title_auth	Franchisor-franchisee relationship quality: time of relationship and performance
abstract	Franchise literature disputes how the relationship between franchisors and franchisees develops over time. Traditional lifecycle theory views relationships following an ascendant curve, in which relationship quality and performance strengthen over time. Another perspective better reflects the peculiarities of the franchisor-franchisee relationship, indicating that relationship quality in franchise systems follows a U-shaped curve. There is also limited research on the moderating effect of time on the relationship between relational variables and outcomes. This study sheds light on the influence of relationship duration on relationship quality and financial performance in the franchisee-franchisor relationship. Using a self-report survey from a sample of 342 franchisees, mean and regression analyses are conducted to test relationships. Results confirm the time effect on franchisor-franchisee relationship quality and performance, but the hypothesized shape of relationship phases is only partially confirmed. Moreover, time has a positive moderating effect on the impact of relationship quality on financial performance.
abstractGer	Franchise literature disputes how the relationship between franchisors and franchisees develops over time. Traditional lifecycle theory views relationships following an ascendant curve, in which relationship quality and performance strengthen over time. Another perspective better reflects the peculiarities of the franchisor-franchisee relationship, indicating that relationship quality in franchise systems follows a U-shaped curve. There is also limited research on the moderating effect of time on the relationship between relational variables and outcomes. This study sheds light on the influence of relationship duration on relationship quality and financial performance in the franchisee-franchisor relationship. Using a self-report survey from a sample of 342 franchisees, mean and regression analyses are conducted to test relationships. Results confirm the time effect on franchisor-franchisee relationship quality and performance, but the hypothesized shape of relationship phases is only partially confirmed. Moreover, time has a positive moderating effect on the impact of relationship quality on financial performance.
abstract_unstemmed	Franchise literature disputes how the relationship between franchisors and franchisees develops over time. Traditional lifecycle theory views relationships following an ascendant curve, in which relationship quality and performance strengthen over time. Another perspective better reflects the peculiarities of the franchisor-franchisee relationship, indicating that relationship quality in franchise systems follows a U-shaped curve. There is also limited research on the moderating effect of time on the relationship between relational variables and outcomes. This study sheds light on the influence of relationship duration on relationship quality and financial performance in the franchisee-franchisor relationship. Using a self-report survey from a sample of 342 franchisees, mean and regression analyses are conducted to test relationships. Results confirm the time effect on franchisor-franchisee relationship quality and performance, but the hypothesized shape of relationship phases is only partially confirmed. Moreover, time has a positive moderating effect on the impact of relationship quality on financial performance.
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title_short	Franchisor-franchisee relationship quality: time of relationship and performance
url	https://doaj.org/article/be4331da169b47029f7fa0a2df97e71d https://bibliotecadigital.fgv.br/ojs/index.php/rae/article/view/64790 https://doaj.org/toc/0034-7590 https://doaj.org/toc/2178-938X
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