Sustainability and Sustainability Marketing in Competing for the Title of European Capital of Culture

Background and Purpose: An analysis of the dimension of sustainability in the context of competing for the title of the European Capital of Culture (ECoC) is included in the article. The authors of the research agree that the proper integration of cultural policy into the social system impacts and c...
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Gespeichert in:

Autor*in:	Burksiene Valentina [verfasserIn] Dvorak Jaroslav [verfasserIn] Burbulyte-Tsiskarishvili Gabriele [verfasserIn]

Format:	E-Artikel
Sprache:	Englisch

Erschienen:	2018

Schlagwörter:	culture European Capital of Culture marketing sustainability sustainability marketing

Übergeordnetes Werk:	In: Organizacija - Sciendo, 2008, 51(2018), 1, Seite 66-78
Übergeordnetes Werk:	volume:51 ; year:2018 ; number:1 ; pages:66-78

Links:	Link aufrufen Link aufrufen Link aufrufen Journal toc

DOI / URN:	10.2478/orga-2018-0005

Katalog-ID:	DOAJ075425734

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topic_title	HF5001-6182 Sustainability and Sustainability Marketing in Competing for the Title of European Capital of Culture culture European Capital of Culture marketing sustainability sustainability marketing
topic	misc HF5001-6182 misc culture misc European Capital of Culture misc marketing misc sustainability misc sustainability marketing misc Business
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title_auth	Sustainability and Sustainability Marketing in Competing for the Title of European Capital of Culture
abstract	Background and Purpose: An analysis of the dimension of sustainability in the context of competing for the title of the European Capital of Culture (ECoC) is included in the article. The authors of the research agree that the proper integration of cultural policy into the social system impacts and changes cultural values and beliefs, shifting them towards sustainable behaviour and sustainability. Many authors analyse the interrelation between culture and sustainability, thus defining the role of culture for sustainability. However, few discuss possible approaches or tools, which may offer assistance in the matter of how to reach sustainability in the context of culture.
abstractGer	Background and Purpose: An analysis of the dimension of sustainability in the context of competing for the title of the European Capital of Culture (ECoC) is included in the article. The authors of the research agree that the proper integration of cultural policy into the social system impacts and changes cultural values and beliefs, shifting them towards sustainable behaviour and sustainability. Many authors analyse the interrelation between culture and sustainability, thus defining the role of culture for sustainability. However, few discuss possible approaches or tools, which may offer assistance in the matter of how to reach sustainability in the context of culture.
abstract_unstemmed	Background and Purpose: An analysis of the dimension of sustainability in the context of competing for the title of the European Capital of Culture (ECoC) is included in the article. The authors of the research agree that the proper integration of cultural policy into the social system impacts and changes cultural values and beliefs, shifting them towards sustainable behaviour and sustainability. Many authors analyse the interrelation between culture and sustainability, thus defining the role of culture for sustainability. However, few discuss possible approaches or tools, which may offer assistance in the matter of how to reach sustainability in the context of culture.
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