The Intention to Adopt Green IT Products in Pakistan: Driven by the Modified Theory of Consumption Values

Over the last decades, prompt economic growth and the resulting overconsumption has deteriorated the environment in an accelerated way. This environmental deterioration has prompted academicians and practitioners to study ecological consumption behavior. E-waste and energy consumption play a major p...
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Gespeichert in:

Autor*in:	Saqib Ali [verfasserIn] Muhammad Danish [verfasserIn] Faiz Muhammad Khuwaja [verfasserIn] Muhammad Shoaib Sajjad [verfasserIn] Hasan Zahid [verfasserIn]

Format:	E-Artikel
Sprache:	Englisch

Erschienen:	2019

Schlagwörter:	Pakistan e-waste green IT religious value theory of consumption values

Übergeordnetes Werk:	In: Environments - MDPI AG, 2014, 6(2019), 5, p 53
Übergeordnetes Werk:	volume:6 ; year:2019 ; number:5, p 53

Links:	Link aufrufen Link aufrufen Link aufrufen Journal toc

DOI / URN:	10.3390/environments6050053

Katalog-ID:	DOAJ085258245

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callnumber-first	T - Technology
author	Saqib Ali
spellingShingle	Saqib Ali misc TD1-1066 misc Pakistan misc e-waste misc green IT misc religious value misc theory of consumption values misc Environmental technology. Sanitary engineering The Intention to Adopt Green IT Products in Pakistan: Driven by the Modified Theory of Consumption Values
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topic	misc TD1-1066 misc Pakistan misc e-waste misc green IT misc religious value misc theory of consumption values misc Environmental technology. Sanitary engineering
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title	The Intention to Adopt Green IT Products in Pakistan: Driven by the Modified Theory of Consumption Values
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title_sort	intention to adopt green it products in pakistan: driven by the modified theory of consumption values
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title_auth	The Intention to Adopt Green IT Products in Pakistan: Driven by the Modified Theory of Consumption Values
abstract	Over the last decades, prompt economic growth and the resulting overconsumption has deteriorated the environment in an accelerated way. This environmental deterioration has prompted academicians and practitioners to study ecological consumption behavior. E-waste and energy consumption play a major part in this environmental deterioration, which makes consumer conscious regarding their consumption pattern. In this regard, the emergence of green Information Technology (IT) enables individuals to become involved in environmental protection and sustainability programs to reduce the negative impact of IT products on the environment. This study aims to investigate individual intentions to adopt green IT products in Pakistan by the theoretical foundation of the theory of consumption values (functional value, social value, epistemic value, emotional value, and conditional value). Whereas, an additional value, i.e., the religious value, is included in the model, due to its significant impact in green consumption behavior of individuals. Cross-sectional data is used to obtain a total of 536 valid questionnaires to test the hypothesis. The Partial Least Square Modeling approach is used to test the proposed model (variance-based SEM). The results infer that functional value, social value, epistemic value, emotional value, conditional value, and religious value have significant positive impact on the consumer intention to adopt green IT products. The reasons for the results and implications for the practitioners are discussed. Furthermore, directions for future research have also been suggested.
abstractGer	Over the last decades, prompt economic growth and the resulting overconsumption has deteriorated the environment in an accelerated way. This environmental deterioration has prompted academicians and practitioners to study ecological consumption behavior. E-waste and energy consumption play a major part in this environmental deterioration, which makes consumer conscious regarding their consumption pattern. In this regard, the emergence of green Information Technology (IT) enables individuals to become involved in environmental protection and sustainability programs to reduce the negative impact of IT products on the environment. This study aims to investigate individual intentions to adopt green IT products in Pakistan by the theoretical foundation of the theory of consumption values (functional value, social value, epistemic value, emotional value, and conditional value). Whereas, an additional value, i.e., the religious value, is included in the model, due to its significant impact in green consumption behavior of individuals. Cross-sectional data is used to obtain a total of 536 valid questionnaires to test the hypothesis. The Partial Least Square Modeling approach is used to test the proposed model (variance-based SEM). The results infer that functional value, social value, epistemic value, emotional value, conditional value, and religious value have significant positive impact on the consumer intention to adopt green IT products. The reasons for the results and implications for the practitioners are discussed. Furthermore, directions for future research have also been suggested.
abstract_unstemmed	Over the last decades, prompt economic growth and the resulting overconsumption has deteriorated the environment in an accelerated way. This environmental deterioration has prompted academicians and practitioners to study ecological consumption behavior. E-waste and energy consumption play a major part in this environmental deterioration, which makes consumer conscious regarding their consumption pattern. In this regard, the emergence of green Information Technology (IT) enables individuals to become involved in environmental protection and sustainability programs to reduce the negative impact of IT products on the environment. This study aims to investigate individual intentions to adopt green IT products in Pakistan by the theoretical foundation of the theory of consumption values (functional value, social value, epistemic value, emotional value, and conditional value). Whereas, an additional value, i.e., the religious value, is included in the model, due to its significant impact in green consumption behavior of individuals. Cross-sectional data is used to obtain a total of 536 valid questionnaires to test the hypothesis. The Partial Least Square Modeling approach is used to test the proposed model (variance-based SEM). The results infer that functional value, social value, epistemic value, emotional value, conditional value, and religious value have significant positive impact on the consumer intention to adopt green IT products. The reasons for the results and implications for the practitioners are discussed. Furthermore, directions for future research have also been suggested.
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title_short	The Intention to Adopt Green IT Products in Pakistan: Driven by the Modified Theory of Consumption Values
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