When does self-identity predict intention to act green? A self-completion account relying on past behaviour and majority-minority support for pro-environmental values

“Green” self-identity, that is, how much individuals view themselves as environmentalists, generally predicts pro-environmental intentions and behaviour. Factors moderating the strength of this link are, however, not clear yet. In the present paper, we examine how past green behaviour and majority/m...
Ausführliche Beschreibung

Gespeichert in:

Autor*in:	Lalot, Fanny [verfasserIn] Quiamzade, Alain [verfasserIn] Falomir-Pichastor, Juan M. [verfasserIn] Gollwitzer, Peter M. [verfasserIn]

Format:	E-Artikel
Sprache:	Englisch

Erschienen:	2019

Schlagwörter:	Majority support Minority support Minimal-maximal standards Self-identity Self-completion theory Pro-environmental behaviour

Übergeordnetes Werk:	Enthalten in: Journal of environmental psychology - London : Academic Press, 1981, 61
Übergeordnetes Werk:	volume:61

DOI / URN:	10.1016/j.jenvp.2019.01.002

Katalog-ID:	ELV001810944

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allfields	10.1016/j.jenvp.2019.01.002 doi (DE-627)ELV001810944 (ELSEVIER)S0272-4944(18)30346-3 DE-627 ger DE-627 rda eng 150 DE-600 Lalot, Fanny verfasserin aut When does self-identity predict intention to act green? A self-completion account relying on past behaviour and majority-minority support for pro-environmental values 2019 nicht spezifiziert zzz rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier “Green” self-identity, that is, how much individuals view themselves as environmentalists, generally predicts pro-environmental intentions and behaviour. Factors moderating the strength of this link are, however, not clear yet. In the present paper, we examine how past green behaviour and majority/minority support for environmental values conjointly moderate the effect of an aspired-to green self-identity on pro-environmental intention. We rely on self-completion theory as an overall framework and propose that self-identity would mainly predict future action to the extent that the self is perceived as incomplete. We report four experimental studies (N = 1078) that assessed green self-identity and measured or manipulated past green versus non-green behaviour, and majority versus minority support for environmental values. Results revealed an overall positive link between self-identity and pro-environmental intention that was cancelled specifically at high levels of past green behaviour when a majority supported the participant's pro-environmental values (i.e., when the self was complete). Majority support Minority support Minimal-maximal standards Self-identity Self-completion theory Pro-environmental behaviour Quiamzade, Alain verfasserin aut Falomir-Pichastor, Juan M. verfasserin (orcid)0000-0002-2177-8511 aut Gollwitzer, Peter M. verfasserin aut Enthalten in Journal of environmental psychology London : Academic Press, 1981 61 Online-Ressource (DE-627)266892922 (DE-600)1469212-0 (DE-576)104193840 1522-9610 nnns volume:61 GBV_USEFLAG_U SYSFLAG_U GBV_ELV GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_101 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_224 GBV_ILN_266 GBV_ILN_370 GBV_ILN_602 GBV_ILN_702 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2027 GBV_ILN_2034 GBV_ILN_2038 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2056 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2118 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2190 GBV_ILN_2336 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4313 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4326 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4393 AR 61
spelling	10.1016/j.jenvp.2019.01.002 doi (DE-627)ELV001810944 (ELSEVIER)S0272-4944(18)30346-3 DE-627 ger DE-627 rda eng 150 DE-600 Lalot, Fanny verfasserin aut When does self-identity predict intention to act green? A self-completion account relying on past behaviour and majority-minority support for pro-environmental values 2019 nicht spezifiziert zzz rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier “Green” self-identity, that is, how much individuals view themselves as environmentalists, generally predicts pro-environmental intentions and behaviour. Factors moderating the strength of this link are, however, not clear yet. In the present paper, we examine how past green behaviour and majority/minority support for environmental values conjointly moderate the effect of an aspired-to green self-identity on pro-environmental intention. We rely on self-completion theory as an overall framework and propose that self-identity would mainly predict future action to the extent that the self is perceived as incomplete. We report four experimental studies (N = 1078) that assessed green self-identity and measured or manipulated past green versus non-green behaviour, and majority versus minority support for environmental values. Results revealed an overall positive link between self-identity and pro-environmental intention that was cancelled specifically at high levels of past green behaviour when a majority supported the participant's pro-environmental values (i.e., when the self was complete). Majority support Minority support Minimal-maximal standards Self-identity Self-completion theory Pro-environmental behaviour Quiamzade, Alain verfasserin aut Falomir-Pichastor, Juan M. verfasserin (orcid)0000-0002-2177-8511 aut Gollwitzer, Peter M. verfasserin aut Enthalten in Journal of environmental psychology London : Academic Press, 1981 61 Online-Ressource (DE-627)266892922 (DE-600)1469212-0 (DE-576)104193840 1522-9610 nnns volume:61 GBV_USEFLAG_U SYSFLAG_U GBV_ELV GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_101 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_224 GBV_ILN_266 GBV_ILN_370 GBV_ILN_602 GBV_ILN_702 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2027 GBV_ILN_2034 GBV_ILN_2038 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2056 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2118 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2190 GBV_ILN_2336 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4313 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4326 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4393 AR 61
allfields_unstemmed	10.1016/j.jenvp.2019.01.002 doi (DE-627)ELV001810944 (ELSEVIER)S0272-4944(18)30346-3 DE-627 ger DE-627 rda eng 150 DE-600 Lalot, Fanny verfasserin aut When does self-identity predict intention to act green? A self-completion account relying on past behaviour and majority-minority support for pro-environmental values 2019 nicht spezifiziert zzz rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier “Green” self-identity, that is, how much individuals view themselves as environmentalists, generally predicts pro-environmental intentions and behaviour. Factors moderating the strength of this link are, however, not clear yet. In the present paper, we examine how past green behaviour and majority/minority support for environmental values conjointly moderate the effect of an aspired-to green self-identity on pro-environmental intention. We rely on self-completion theory as an overall framework and propose that self-identity would mainly predict future action to the extent that the self is perceived as incomplete. We report four experimental studies (N = 1078) that assessed green self-identity and measured or manipulated past green versus non-green behaviour, and majority versus minority support for environmental values. Results revealed an overall positive link between self-identity and pro-environmental intention that was cancelled specifically at high levels of past green behaviour when a majority supported the participant's pro-environmental values (i.e., when the self was complete). Majority support Minority support Minimal-maximal standards Self-identity Self-completion theory Pro-environmental behaviour Quiamzade, Alain verfasserin aut Falomir-Pichastor, Juan M. verfasserin (orcid)0000-0002-2177-8511 aut Gollwitzer, Peter M. verfasserin aut Enthalten in Journal of environmental psychology London : Academic Press, 1981 61 Online-Ressource (DE-627)266892922 (DE-600)1469212-0 (DE-576)104193840 1522-9610 nnns volume:61 GBV_USEFLAG_U SYSFLAG_U GBV_ELV GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_101 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_224 GBV_ILN_266 GBV_ILN_370 GBV_ILN_602 GBV_ILN_702 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2027 GBV_ILN_2034 GBV_ILN_2038 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2056 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2118 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2190 GBV_ILN_2336 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4313 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4326 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4393 AR 61
allfieldsGer	10.1016/j.jenvp.2019.01.002 doi (DE-627)ELV001810944 (ELSEVIER)S0272-4944(18)30346-3 DE-627 ger DE-627 rda eng 150 DE-600 Lalot, Fanny verfasserin aut When does self-identity predict intention to act green? A self-completion account relying on past behaviour and majority-minority support for pro-environmental values 2019 nicht spezifiziert zzz rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier “Green” self-identity, that is, how much individuals view themselves as environmentalists, generally predicts pro-environmental intentions and behaviour. Factors moderating the strength of this link are, however, not clear yet. In the present paper, we examine how past green behaviour and majority/minority support for environmental values conjointly moderate the effect of an aspired-to green self-identity on pro-environmental intention. We rely on self-completion theory as an overall framework and propose that self-identity would mainly predict future action to the extent that the self is perceived as incomplete. We report four experimental studies (N = 1078) that assessed green self-identity and measured or manipulated past green versus non-green behaviour, and majority versus minority support for environmental values. Results revealed an overall positive link between self-identity and pro-environmental intention that was cancelled specifically at high levels of past green behaviour when a majority supported the participant's pro-environmental values (i.e., when the self was complete). Majority support Minority support Minimal-maximal standards Self-identity Self-completion theory Pro-environmental behaviour Quiamzade, Alain verfasserin aut Falomir-Pichastor, Juan M. verfasserin (orcid)0000-0002-2177-8511 aut Gollwitzer, Peter M. verfasserin aut Enthalten in Journal of environmental psychology London : Academic Press, 1981 61 Online-Ressource (DE-627)266892922 (DE-600)1469212-0 (DE-576)104193840 1522-9610 nnns volume:61 GBV_USEFLAG_U SYSFLAG_U GBV_ELV GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_101 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_224 GBV_ILN_266 GBV_ILN_370 GBV_ILN_602 GBV_ILN_702 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2027 GBV_ILN_2034 GBV_ILN_2038 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2056 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2118 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2190 GBV_ILN_2336 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4313 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4326 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4393 AR 61
allfieldsSound	10.1016/j.jenvp.2019.01.002 doi (DE-627)ELV001810944 (ELSEVIER)S0272-4944(18)30346-3 DE-627 ger DE-627 rda eng 150 DE-600 Lalot, Fanny verfasserin aut When does self-identity predict intention to act green? A self-completion account relying on past behaviour and majority-minority support for pro-environmental values 2019 nicht spezifiziert zzz rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier “Green” self-identity, that is, how much individuals view themselves as environmentalists, generally predicts pro-environmental intentions and behaviour. Factors moderating the strength of this link are, however, not clear yet. In the present paper, we examine how past green behaviour and majority/minority support for environmental values conjointly moderate the effect of an aspired-to green self-identity on pro-environmental intention. We rely on self-completion theory as an overall framework and propose that self-identity would mainly predict future action to the extent that the self is perceived as incomplete. We report four experimental studies (N = 1078) that assessed green self-identity and measured or manipulated past green versus non-green behaviour, and majority versus minority support for environmental values. Results revealed an overall positive link between self-identity and pro-environmental intention that was cancelled specifically at high levels of past green behaviour when a majority supported the participant's pro-environmental values (i.e., when the self was complete). Majority support Minority support Minimal-maximal standards Self-identity Self-completion theory Pro-environmental behaviour Quiamzade, Alain verfasserin aut Falomir-Pichastor, Juan M. verfasserin (orcid)0000-0002-2177-8511 aut Gollwitzer, Peter M. verfasserin aut Enthalten in Journal of environmental psychology London : Academic Press, 1981 61 Online-Ressource (DE-627)266892922 (DE-600)1469212-0 (DE-576)104193840 1522-9610 nnns volume:61 GBV_USEFLAG_U SYSFLAG_U GBV_ELV GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_101 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_224 GBV_ILN_266 GBV_ILN_370 GBV_ILN_602 GBV_ILN_702 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2027 GBV_ILN_2034 GBV_ILN_2038 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2056 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2118 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2190 GBV_ILN_2336 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4313 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4326 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4393 AR 61
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author	Lalot, Fanny
spellingShingle	Lalot, Fanny ddc 150 misc Majority support misc Minority support misc Minimal-maximal standards misc Self-identity misc Self-completion theory misc Pro-environmental behaviour When does self-identity predict intention to act green? A self-completion account relying on past behaviour and majority-minority support for pro-environmental values
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topic_title	150 DE-600 When does self-identity predict intention to act green? A self-completion account relying on past behaviour and majority-minority support for pro-environmental values Majority support Minority support Minimal-maximal standards Self-identity Self-completion theory Pro-environmental behaviour
topic	ddc 150 misc Majority support misc Minority support misc Minimal-maximal standards misc Self-identity misc Self-completion theory misc Pro-environmental behaviour
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title	When does self-identity predict intention to act green? A self-completion account relying on past behaviour and majority-minority support for pro-environmental values
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title_sort	when does self-identity predict intention to act green? a self-completion account relying on past behaviour and majority-minority support for pro-environmental values
title_auth	When does self-identity predict intention to act green? A self-completion account relying on past behaviour and majority-minority support for pro-environmental values
abstract	“Green” self-identity, that is, how much individuals view themselves as environmentalists, generally predicts pro-environmental intentions and behaviour. Factors moderating the strength of this link are, however, not clear yet. In the present paper, we examine how past green behaviour and majority/minority support for environmental values conjointly moderate the effect of an aspired-to green self-identity on pro-environmental intention. We rely on self-completion theory as an overall framework and propose that self-identity would mainly predict future action to the extent that the self is perceived as incomplete. We report four experimental studies (N = 1078) that assessed green self-identity and measured or manipulated past green versus non-green behaviour, and majority versus minority support for environmental values. Results revealed an overall positive link between self-identity and pro-environmental intention that was cancelled specifically at high levels of past green behaviour when a majority supported the participant's pro-environmental values (i.e., when the self was complete).
abstractGer	“Green” self-identity, that is, how much individuals view themselves as environmentalists, generally predicts pro-environmental intentions and behaviour. Factors moderating the strength of this link are, however, not clear yet. In the present paper, we examine how past green behaviour and majority/minority support for environmental values conjointly moderate the effect of an aspired-to green self-identity on pro-environmental intention. We rely on self-completion theory as an overall framework and propose that self-identity would mainly predict future action to the extent that the self is perceived as incomplete. We report four experimental studies (N = 1078) that assessed green self-identity and measured or manipulated past green versus non-green behaviour, and majority versus minority support for environmental values. Results revealed an overall positive link between self-identity and pro-environmental intention that was cancelled specifically at high levels of past green behaviour when a majority supported the participant's pro-environmental values (i.e., when the self was complete).
abstract_unstemmed	“Green” self-identity, that is, how much individuals view themselves as environmentalists, generally predicts pro-environmental intentions and behaviour. Factors moderating the strength of this link are, however, not clear yet. In the present paper, we examine how past green behaviour and majority/minority support for environmental values conjointly moderate the effect of an aspired-to green self-identity on pro-environmental intention. We rely on self-completion theory as an overall framework and propose that self-identity would mainly predict future action to the extent that the self is perceived as incomplete. We report four experimental studies (N = 1078) that assessed green self-identity and measured or manipulated past green versus non-green behaviour, and majority versus minority support for environmental values. Results revealed an overall positive link between self-identity and pro-environmental intention that was cancelled specifically at high levels of past green behaviour when a majority supported the participant's pro-environmental values (i.e., when the self was complete).
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title_short	When does self-identity predict intention to act green? A self-completion account relying on past behaviour and majority-minority support for pro-environmental values
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A self-completion account relying on past behaviour and majority-minority support for pro-environmental values</subfield></datafield><datafield tag="264" ind1=" " ind2="1"><subfield code="c">2019</subfield></datafield><datafield tag="336" ind1=" " ind2=" "><subfield code="a">nicht spezifiziert</subfield><subfield code="b">zzz</subfield><subfield code="2">rdacontent</subfield></datafield><datafield tag="337" ind1=" " ind2=" "><subfield code="a">Computermedien</subfield><subfield code="b">c</subfield><subfield code="2">rdamedia</subfield></datafield><datafield tag="338" ind1=" " ind2=" "><subfield code="a">Online-Ressource</subfield><subfield code="b">cr</subfield><subfield code="2">rdacarrier</subfield></datafield><datafield tag="520" ind1=" " ind2=" "><subfield code="a">“Green” self-identity, that is, how much individuals view themselves as environmentalists, generally predicts pro-environmental intentions and behaviour. Factors moderating the strength of this link are, however, not clear yet. In the present paper, we examine how past green behaviour and majority/minority support for environmental values conjointly moderate the effect of an aspired-to green self-identity on pro-environmental intention. We rely on self-completion theory as an overall framework and propose that self-identity would mainly predict future action to the extent that the self is perceived as incomplete. We report four experimental studies (N = 1078) that assessed green self-identity and measured or manipulated past green versus non-green behaviour, and majority versus minority support for environmental values. Results revealed an overall positive link between self-identity and pro-environmental intention that was cancelled specifically at high levels of past green behaviour when a majority supported the participant's pro-environmental values (i.e., when the self was complete).</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Majority support</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Minority support</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Minimal-maximal standards</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Self-identity</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Self-completion theory</subfield></datafield><datafield tag="650" ind1=" " ind2="4"><subfield code="a">Pro-environmental behaviour</subfield></datafield><datafield tag="700" ind1="1" ind2=" "><subfield code="a">Quiamzade, Alain</subfield><subfield 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When does self-identity predict intention to act green? A self-completion account relying on past behaviour and majority-minority support for pro-environmental values

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