Relative Impact of Nutritional Warnings and Other Label Features on Cereal Bar Healthfulness Evaluations
Objective: To investigate the relative influence of nutritional warnings and 2 marketing strategies commonly used in food labels, nutrient claims, and fruit images on consumers’ healthfulness judgments.Design: Labels of cereal bars were designed according to a full factorial design with 3 2-level va...
Ausführliche Beschreibung
Autor*in: |
Centurión, Marcia [verfasserIn] Machín, Leandro [verfasserIn] Ares, Gastón [verfasserIn] |
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Format: |
E-Artikel |
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Sprache: |
Englisch |
Erschienen: |
2019 |
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Schlagwörter: |
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Übergeordnetes Werk: |
Enthalten in: Journal of nutrition education and behavior - Amsterdam [u.a.] : Elsevier, 2002, 51, Seite 850-856 |
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Übergeordnetes Werk: |
volume:51 ; pages:850-856 |
DOI / URN: |
10.1016/j.jneb.2019.01.021 |
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Katalog-ID: |
ELV00255383X |
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520 | |a Objective: To investigate the relative influence of nutritional warnings and 2 marketing strategies commonly used in food labels, nutrient claims, and fruit images on consumers’ healthfulness judgments.Design: Labels of cereal bars were designed according to a full factorial design with 3 2-level variables: images of fruit (with vs without), nutrient claims about the fiber content (with vs without), and nutritional warnings about excessive content of sugar and saturated fat (with vs without).Setting: Experiment conducted in Montevideo, Uruguay.Participants: One hundred Uruguayan people, 75% female, aged 18–56 years.Main Outcome Measures: Healthfulness perception and eye-tracking variables.Analysis: The researchers used ANOVA to evaluate the influence of the experimental design's variables on perceived healthfulness and eye-tracking measures.Results: Nutritional warnings caught participants’ attention and reduced the amount of visual attention needed to evaluate healthfulness. Participants mainly relied on nutritional warnings to make healthfulness judgments.Conclusions and Implications: Findings of the current work confirm the potential of nutritional warnings to influence consumers’ healthfulness perception, overriding the effect of other label cues used by the food industry to convey the concept of healthfulness. | ||
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10.1016/j.jneb.2019.01.021 doi (DE-627)ELV00255383X (ELSEVIER)S1499-4046(19)30076-4 DE-627 ger DE-627 rda eng 370 DE-600 Centurión, Marcia verfasserin aut Relative Impact of Nutritional Warnings and Other Label Features on Cereal Bar Healthfulness Evaluations 2019 nicht spezifiziert zzz rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Objective: To investigate the relative influence of nutritional warnings and 2 marketing strategies commonly used in food labels, nutrient claims, and fruit images on consumers’ healthfulness judgments.Design: Labels of cereal bars were designed according to a full factorial design with 3 2-level variables: images of fruit (with vs without), nutrient claims about the fiber content (with vs without), and nutritional warnings about excessive content of sugar and saturated fat (with vs without).Setting: Experiment conducted in Montevideo, Uruguay.Participants: One hundred Uruguayan people, 75% female, aged 18–56 years.Main Outcome Measures: Healthfulness perception and eye-tracking variables.Analysis: The researchers used ANOVA to evaluate the influence of the experimental design's variables on perceived healthfulness and eye-tracking measures.Results: Nutritional warnings caught participants’ attention and reduced the amount of visual attention needed to evaluate healthfulness. Participants mainly relied on nutritional warnings to make healthfulness judgments.Conclusions and Implications: Findings of the current work confirm the potential of nutritional warnings to influence consumers’ healthfulness perception, overriding the effect of other label cues used by the food industry to convey the concept of healthfulness. front-of-package nutrition information nutrition labeling warnings Machín, Leandro verfasserin aut Ares, Gastón verfasserin aut Enthalten in Journal of nutrition education and behavior Amsterdam [u.a.] : Elsevier, 2002 51, Seite 850-856 (DE-627)357864468 (DE-600)2095185-1 (DE-576)273873792 1708-8259 nnns volume:51 pages:850-856 GBV_USEFLAG_U SYSFLAG_U GBV_ELV GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_224 GBV_ILN_370 GBV_ILN_602 GBV_ILN_702 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2026 GBV_ILN_2027 GBV_ILN_2034 GBV_ILN_2038 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2056 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2088 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2118 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2190 GBV_ILN_2336 GBV_ILN_2470 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4046 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4393 AR 51 850-856 |
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10.1016/j.jneb.2019.01.021 doi (DE-627)ELV00255383X (ELSEVIER)S1499-4046(19)30076-4 DE-627 ger DE-627 rda eng 370 DE-600 Centurión, Marcia verfasserin aut Relative Impact of Nutritional Warnings and Other Label Features on Cereal Bar Healthfulness Evaluations 2019 nicht spezifiziert zzz rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Objective: To investigate the relative influence of nutritional warnings and 2 marketing strategies commonly used in food labels, nutrient claims, and fruit images on consumers’ healthfulness judgments.Design: Labels of cereal bars were designed according to a full factorial design with 3 2-level variables: images of fruit (with vs without), nutrient claims about the fiber content (with vs without), and nutritional warnings about excessive content of sugar and saturated fat (with vs without).Setting: Experiment conducted in Montevideo, Uruguay.Participants: One hundred Uruguayan people, 75% female, aged 18–56 years.Main Outcome Measures: Healthfulness perception and eye-tracking variables.Analysis: The researchers used ANOVA to evaluate the influence of the experimental design's variables on perceived healthfulness and eye-tracking measures.Results: Nutritional warnings caught participants’ attention and reduced the amount of visual attention needed to evaluate healthfulness. Participants mainly relied on nutritional warnings to make healthfulness judgments.Conclusions and Implications: Findings of the current work confirm the potential of nutritional warnings to influence consumers’ healthfulness perception, overriding the effect of other label cues used by the food industry to convey the concept of healthfulness. front-of-package nutrition information nutrition labeling warnings Machín, Leandro verfasserin aut Ares, Gastón verfasserin aut Enthalten in Journal of nutrition education and behavior Amsterdam [u.a.] : Elsevier, 2002 51, Seite 850-856 (DE-627)357864468 (DE-600)2095185-1 (DE-576)273873792 1708-8259 nnns volume:51 pages:850-856 GBV_USEFLAG_U SYSFLAG_U GBV_ELV GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_224 GBV_ILN_370 GBV_ILN_602 GBV_ILN_702 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2026 GBV_ILN_2027 GBV_ILN_2034 GBV_ILN_2038 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2056 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2088 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2118 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2190 GBV_ILN_2336 GBV_ILN_2470 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4046 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4393 AR 51 850-856 |
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10.1016/j.jneb.2019.01.021 doi (DE-627)ELV00255383X (ELSEVIER)S1499-4046(19)30076-4 DE-627 ger DE-627 rda eng 370 DE-600 Centurión, Marcia verfasserin aut Relative Impact of Nutritional Warnings and Other Label Features on Cereal Bar Healthfulness Evaluations 2019 nicht spezifiziert zzz rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Objective: To investigate the relative influence of nutritional warnings and 2 marketing strategies commonly used in food labels, nutrient claims, and fruit images on consumers’ healthfulness judgments.Design: Labels of cereal bars were designed according to a full factorial design with 3 2-level variables: images of fruit (with vs without), nutrient claims about the fiber content (with vs without), and nutritional warnings about excessive content of sugar and saturated fat (with vs without).Setting: Experiment conducted in Montevideo, Uruguay.Participants: One hundred Uruguayan people, 75% female, aged 18–56 years.Main Outcome Measures: Healthfulness perception and eye-tracking variables.Analysis: The researchers used ANOVA to evaluate the influence of the experimental design's variables on perceived healthfulness and eye-tracking measures.Results: Nutritional warnings caught participants’ attention and reduced the amount of visual attention needed to evaluate healthfulness. Participants mainly relied on nutritional warnings to make healthfulness judgments.Conclusions and Implications: Findings of the current work confirm the potential of nutritional warnings to influence consumers’ healthfulness perception, overriding the effect of other label cues used by the food industry to convey the concept of healthfulness. front-of-package nutrition information nutrition labeling warnings Machín, Leandro verfasserin aut Ares, Gastón verfasserin aut Enthalten in Journal of nutrition education and behavior Amsterdam [u.a.] : Elsevier, 2002 51, Seite 850-856 (DE-627)357864468 (DE-600)2095185-1 (DE-576)273873792 1708-8259 nnns volume:51 pages:850-856 GBV_USEFLAG_U SYSFLAG_U GBV_ELV GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_224 GBV_ILN_370 GBV_ILN_602 GBV_ILN_702 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2026 GBV_ILN_2027 GBV_ILN_2034 GBV_ILN_2038 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2056 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2088 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2118 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2190 GBV_ILN_2336 GBV_ILN_2470 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4046 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4393 AR 51 850-856 |
allfieldsGer |
10.1016/j.jneb.2019.01.021 doi (DE-627)ELV00255383X (ELSEVIER)S1499-4046(19)30076-4 DE-627 ger DE-627 rda eng 370 DE-600 Centurión, Marcia verfasserin aut Relative Impact of Nutritional Warnings and Other Label Features on Cereal Bar Healthfulness Evaluations 2019 nicht spezifiziert zzz rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Objective: To investigate the relative influence of nutritional warnings and 2 marketing strategies commonly used in food labels, nutrient claims, and fruit images on consumers’ healthfulness judgments.Design: Labels of cereal bars were designed according to a full factorial design with 3 2-level variables: images of fruit (with vs without), nutrient claims about the fiber content (with vs without), and nutritional warnings about excessive content of sugar and saturated fat (with vs without).Setting: Experiment conducted in Montevideo, Uruguay.Participants: One hundred Uruguayan people, 75% female, aged 18–56 years.Main Outcome Measures: Healthfulness perception and eye-tracking variables.Analysis: The researchers used ANOVA to evaluate the influence of the experimental design's variables on perceived healthfulness and eye-tracking measures.Results: Nutritional warnings caught participants’ attention and reduced the amount of visual attention needed to evaluate healthfulness. Participants mainly relied on nutritional warnings to make healthfulness judgments.Conclusions and Implications: Findings of the current work confirm the potential of nutritional warnings to influence consumers’ healthfulness perception, overriding the effect of other label cues used by the food industry to convey the concept of healthfulness. front-of-package nutrition information nutrition labeling warnings Machín, Leandro verfasserin aut Ares, Gastón verfasserin aut Enthalten in Journal of nutrition education and behavior Amsterdam [u.a.] : Elsevier, 2002 51, Seite 850-856 (DE-627)357864468 (DE-600)2095185-1 (DE-576)273873792 1708-8259 nnns volume:51 pages:850-856 GBV_USEFLAG_U SYSFLAG_U GBV_ELV GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_224 GBV_ILN_370 GBV_ILN_602 GBV_ILN_702 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2026 GBV_ILN_2027 GBV_ILN_2034 GBV_ILN_2038 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2056 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2088 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2118 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2190 GBV_ILN_2336 GBV_ILN_2470 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4046 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4393 AR 51 850-856 |
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10.1016/j.jneb.2019.01.021 doi (DE-627)ELV00255383X (ELSEVIER)S1499-4046(19)30076-4 DE-627 ger DE-627 rda eng 370 DE-600 Centurión, Marcia verfasserin aut Relative Impact of Nutritional Warnings and Other Label Features on Cereal Bar Healthfulness Evaluations 2019 nicht spezifiziert zzz rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Objective: To investigate the relative influence of nutritional warnings and 2 marketing strategies commonly used in food labels, nutrient claims, and fruit images on consumers’ healthfulness judgments.Design: Labels of cereal bars were designed according to a full factorial design with 3 2-level variables: images of fruit (with vs without), nutrient claims about the fiber content (with vs without), and nutritional warnings about excessive content of sugar and saturated fat (with vs without).Setting: Experiment conducted in Montevideo, Uruguay.Participants: One hundred Uruguayan people, 75% female, aged 18–56 years.Main Outcome Measures: Healthfulness perception and eye-tracking variables.Analysis: The researchers used ANOVA to evaluate the influence of the experimental design's variables on perceived healthfulness and eye-tracking measures.Results: Nutritional warnings caught participants’ attention and reduced the amount of visual attention needed to evaluate healthfulness. Participants mainly relied on nutritional warnings to make healthfulness judgments.Conclusions and Implications: Findings of the current work confirm the potential of nutritional warnings to influence consumers’ healthfulness perception, overriding the effect of other label cues used by the food industry to convey the concept of healthfulness. front-of-package nutrition information nutrition labeling warnings Machín, Leandro verfasserin aut Ares, Gastón verfasserin aut Enthalten in Journal of nutrition education and behavior Amsterdam [u.a.] : Elsevier, 2002 51, Seite 850-856 (DE-627)357864468 (DE-600)2095185-1 (DE-576)273873792 1708-8259 nnns volume:51 pages:850-856 GBV_USEFLAG_U SYSFLAG_U GBV_ELV GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_105 GBV_ILN_110 GBV_ILN_151 GBV_ILN_224 GBV_ILN_370 GBV_ILN_602 GBV_ILN_702 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2026 GBV_ILN_2027 GBV_ILN_2034 GBV_ILN_2038 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2056 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2088 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2118 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2190 GBV_ILN_2336 GBV_ILN_2470 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4046 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4338 GBV_ILN_4393 AR 51 850-856 |
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Relative Impact of Nutritional Warnings and Other Label Features on Cereal Bar Healthfulness Evaluations |
abstract |
Objective: To investigate the relative influence of nutritional warnings and 2 marketing strategies commonly used in food labels, nutrient claims, and fruit images on consumers’ healthfulness judgments.Design: Labels of cereal bars were designed according to a full factorial design with 3 2-level variables: images of fruit (with vs without), nutrient claims about the fiber content (with vs without), and nutritional warnings about excessive content of sugar and saturated fat (with vs without).Setting: Experiment conducted in Montevideo, Uruguay.Participants: One hundred Uruguayan people, 75% female, aged 18–56 years.Main Outcome Measures: Healthfulness perception and eye-tracking variables.Analysis: The researchers used ANOVA to evaluate the influence of the experimental design's variables on perceived healthfulness and eye-tracking measures.Results: Nutritional warnings caught participants’ attention and reduced the amount of visual attention needed to evaluate healthfulness. Participants mainly relied on nutritional warnings to make healthfulness judgments.Conclusions and Implications: Findings of the current work confirm the potential of nutritional warnings to influence consumers’ healthfulness perception, overriding the effect of other label cues used by the food industry to convey the concept of healthfulness. |
abstractGer |
Objective: To investigate the relative influence of nutritional warnings and 2 marketing strategies commonly used in food labels, nutrient claims, and fruit images on consumers’ healthfulness judgments.Design: Labels of cereal bars were designed according to a full factorial design with 3 2-level variables: images of fruit (with vs without), nutrient claims about the fiber content (with vs without), and nutritional warnings about excessive content of sugar and saturated fat (with vs without).Setting: Experiment conducted in Montevideo, Uruguay.Participants: One hundred Uruguayan people, 75% female, aged 18–56 years.Main Outcome Measures: Healthfulness perception and eye-tracking variables.Analysis: The researchers used ANOVA to evaluate the influence of the experimental design's variables on perceived healthfulness and eye-tracking measures.Results: Nutritional warnings caught participants’ attention and reduced the amount of visual attention needed to evaluate healthfulness. Participants mainly relied on nutritional warnings to make healthfulness judgments.Conclusions and Implications: Findings of the current work confirm the potential of nutritional warnings to influence consumers’ healthfulness perception, overriding the effect of other label cues used by the food industry to convey the concept of healthfulness. |
abstract_unstemmed |
Objective: To investigate the relative influence of nutritional warnings and 2 marketing strategies commonly used in food labels, nutrient claims, and fruit images on consumers’ healthfulness judgments.Design: Labels of cereal bars were designed according to a full factorial design with 3 2-level variables: images of fruit (with vs without), nutrient claims about the fiber content (with vs without), and nutritional warnings about excessive content of sugar and saturated fat (with vs without).Setting: Experiment conducted in Montevideo, Uruguay.Participants: One hundred Uruguayan people, 75% female, aged 18–56 years.Main Outcome Measures: Healthfulness perception and eye-tracking variables.Analysis: The researchers used ANOVA to evaluate the influence of the experimental design's variables on perceived healthfulness and eye-tracking measures.Results: Nutritional warnings caught participants’ attention and reduced the amount of visual attention needed to evaluate healthfulness. Participants mainly relied on nutritional warnings to make healthfulness judgments.Conclusions and Implications: Findings of the current work confirm the potential of nutritional warnings to influence consumers’ healthfulness perception, overriding the effect of other label cues used by the food industry to convey the concept of healthfulness. |
collection_details |
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title_short |
Relative Impact of Nutritional Warnings and Other Label Features on Cereal Bar Healthfulness Evaluations |
remote_bool |
true |
author2 |
Machín, Leandro Ares, Gastón |
author2Str |
Machín, Leandro Ares, Gastón |
ppnlink |
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c |
isOA_txt |
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hochschulschrift_bool |
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doi_str |
10.1016/j.jneb.2019.01.021 |
up_date |
2024-07-06T16:39:36.133Z |
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