Mobile app-aided risks, attitudes, norms, abilities and self-regulation (RANAS) approach for recycling behavioral change in Singapore
Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recyc...
Ausführliche Beschreibung
Gespeichert in:
| Autor*in: |
Shan, Xin [verfasserIn] |
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| Format: |
E-Artikel |
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| Sprache: |
Englisch |
| Erschienen: |
2020transfer abstract |
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| Übergeordnetes Werk: |
Enthalten in: High value utilization of inferior diesel for BTX production: Mechanisms, catalysts, conditions and challenges - Chen, Feng ELSEVIER, 2021, Amsterdam [u.a.] |
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| Übergeordnetes Werk: |
volume:162 ; year:2020 ; pages:0 |
| Links: |
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| DOI / URN: |
10.1016/j.resconrec.2020.105049 |
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| 520 | |a Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. | ||
| 520 | |a Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. | ||
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| 700 | 1 | |a Yang, En-Hua |4 oth | |
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10.1016/j.resconrec.2020.105049 doi /cbs_pica/cbs_olc/import_discovery/elsevier/einzuspielen/GBV00000000001177.pica (DE-627)ELV051219816 (ELSEVIER)S0921-3449(20)30366-9 DE-627 ger DE-627 rakwb eng 540 VZ 35.17 bkl 58.14 bkl Shan, Xin verfasserin aut Mobile app-aided risks, attitudes, norms, abilities and self-regulation (RANAS) approach for recycling behavioral change in Singapore 2020transfer abstract nicht spezifiziert zzz rdacontent nicht spezifiziert z rdamedia nicht spezifiziert zu rdacarrier Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. Ang, Wei Loong oth Yang, En-Hua oth Enthalten in Elsevier Science Chen, Feng ELSEVIER High value utilization of inferior diesel for BTX production: Mechanisms, catalysts, conditions and challenges 2021 Amsterdam [u.a.] (DE-627)ELV005836581 volume:162 year:2020 pages:0 https://doi.org/10.1016/j.resconrec.2020.105049 Volltext GBV_USEFLAG_U GBV_ELV SYSFLAG_U SSG-OLC-PHA 35.17 Katalyse VZ 58.14 Chemische Reaktionstechnik VZ AR 162 2020 0 |
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10.1016/j.resconrec.2020.105049 doi /cbs_pica/cbs_olc/import_discovery/elsevier/einzuspielen/GBV00000000001177.pica (DE-627)ELV051219816 (ELSEVIER)S0921-3449(20)30366-9 DE-627 ger DE-627 rakwb eng 540 VZ 35.17 bkl 58.14 bkl Shan, Xin verfasserin aut Mobile app-aided risks, attitudes, norms, abilities and self-regulation (RANAS) approach for recycling behavioral change in Singapore 2020transfer abstract nicht spezifiziert zzz rdacontent nicht spezifiziert z rdamedia nicht spezifiziert zu rdacarrier Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. Ang, Wei Loong oth Yang, En-Hua oth Enthalten in Elsevier Science Chen, Feng ELSEVIER High value utilization of inferior diesel for BTX production: Mechanisms, catalysts, conditions and challenges 2021 Amsterdam [u.a.] (DE-627)ELV005836581 volume:162 year:2020 pages:0 https://doi.org/10.1016/j.resconrec.2020.105049 Volltext GBV_USEFLAG_U GBV_ELV SYSFLAG_U SSG-OLC-PHA 35.17 Katalyse VZ 58.14 Chemische Reaktionstechnik VZ AR 162 2020 0 |
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10.1016/j.resconrec.2020.105049 doi /cbs_pica/cbs_olc/import_discovery/elsevier/einzuspielen/GBV00000000001177.pica (DE-627)ELV051219816 (ELSEVIER)S0921-3449(20)30366-9 DE-627 ger DE-627 rakwb eng 540 VZ 35.17 bkl 58.14 bkl Shan, Xin verfasserin aut Mobile app-aided risks, attitudes, norms, abilities and self-regulation (RANAS) approach for recycling behavioral change in Singapore 2020transfer abstract nicht spezifiziert zzz rdacontent nicht spezifiziert z rdamedia nicht spezifiziert zu rdacarrier Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. Ang, Wei Loong oth Yang, En-Hua oth Enthalten in Elsevier Science Chen, Feng ELSEVIER High value utilization of inferior diesel for BTX production: Mechanisms, catalysts, conditions and challenges 2021 Amsterdam [u.a.] (DE-627)ELV005836581 volume:162 year:2020 pages:0 https://doi.org/10.1016/j.resconrec.2020.105049 Volltext GBV_USEFLAG_U GBV_ELV SYSFLAG_U SSG-OLC-PHA 35.17 Katalyse VZ 58.14 Chemische Reaktionstechnik VZ AR 162 2020 0 |
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10.1016/j.resconrec.2020.105049 doi /cbs_pica/cbs_olc/import_discovery/elsevier/einzuspielen/GBV00000000001177.pica (DE-627)ELV051219816 (ELSEVIER)S0921-3449(20)30366-9 DE-627 ger DE-627 rakwb eng 540 VZ 35.17 bkl 58.14 bkl Shan, Xin verfasserin aut Mobile app-aided risks, attitudes, norms, abilities and self-regulation (RANAS) approach for recycling behavioral change in Singapore 2020transfer abstract nicht spezifiziert zzz rdacontent nicht spezifiziert z rdamedia nicht spezifiziert zu rdacarrier Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. Ang, Wei Loong oth Yang, En-Hua oth Enthalten in Elsevier Science Chen, Feng ELSEVIER High value utilization of inferior diesel for BTX production: Mechanisms, catalysts, conditions and challenges 2021 Amsterdam [u.a.] (DE-627)ELV005836581 volume:162 year:2020 pages:0 https://doi.org/10.1016/j.resconrec.2020.105049 Volltext GBV_USEFLAG_U GBV_ELV SYSFLAG_U SSG-OLC-PHA 35.17 Katalyse VZ 58.14 Chemische Reaktionstechnik VZ AR 162 2020 0 |
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10.1016/j.resconrec.2020.105049 doi /cbs_pica/cbs_olc/import_discovery/elsevier/einzuspielen/GBV00000000001177.pica (DE-627)ELV051219816 (ELSEVIER)S0921-3449(20)30366-9 DE-627 ger DE-627 rakwb eng 540 VZ 35.17 bkl 58.14 bkl Shan, Xin verfasserin aut Mobile app-aided risks, attitudes, norms, abilities and self-regulation (RANAS) approach for recycling behavioral change in Singapore 2020transfer abstract nicht spezifiziert zzz rdacontent nicht spezifiziert z rdamedia nicht spezifiziert zu rdacarrier Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. Ang, Wei Loong oth Yang, En-Hua oth Enthalten in Elsevier Science Chen, Feng ELSEVIER High value utilization of inferior diesel for BTX production: Mechanisms, catalysts, conditions and challenges 2021 Amsterdam [u.a.] (DE-627)ELV005836581 volume:162 year:2020 pages:0 https://doi.org/10.1016/j.resconrec.2020.105049 Volltext GBV_USEFLAG_U GBV_ELV SYSFLAG_U SSG-OLC-PHA 35.17 Katalyse VZ 58.14 Chemische Reaktionstechnik VZ AR 162 2020 0 |
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However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. 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Mobile app-aided risks, attitudes, norms, abilities and self-regulation (RANAS) approach for recycling behavioral change in Singapore |
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Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. |
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Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. |
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Given the need to conserve energy, natural resources and landfill space, the necessity to recycle has never been more pressing. However, efforts to improve recycling rates and to reduce contamination rates have seen limited success. This study proposes a new mobile app-aided RANAS approach for recycling behavioral change in Singapore with the goal to increase household recycling rates while reducing the proportion of contaminants in recyclables. The recycling program was developed according to the RANAS model which is a behavioral change model that connects behavioral factors with behavioral interventions through designing and evaluating behavioral change strategies that target and change the behavioral factors influencing a specific behavior in a specific population. The program, with the use of a mobile app platform, was based on tracking each user's recyclable contribution by issuing personal QR code stickers. Two experimental campaigns were launched to evaluate the effectiveness of the mobile app-aided RANAS approach for recycling behavioral change. Results show that the mobile app-aided RANAS approach to incorporate sense of ownership greatly encourages recycling rates to above 40% (vs. 20% for the current household recycling rate in Singapore) and significantly reduces contamination rates to below 2% (vs. 40% for the national average contamination rate). Incentives and rewards program can strongly influence mix of recyclables collected. Furthermore, the mobile app-aided RANAS approach is able to achieve intervention of recycling behavioral changes and has the potential to be used as an action-based training tool to educate individuals about the environmental impacts of recycling. |
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