The integration and testing of the Janus-Headed Model within marketing
Autor*in: |
Bateman, Connie Rae [verfasserIn] |
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Format: |
Artikel |
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Erschienen: |
2003 |
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Umfang: |
10 |
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Übergeordnetes Werk: |
Enthalten in: Journal of business research - New York, NY : Elsevier, 1973, 56(2003), 8, Seite 587-596 |
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Übergeordnetes Werk: |
volume:56 ; year:2003 ; number:8 ; pages:587-596 ; extent:10 |
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OLC1644715023 |
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