A Managerial Investigation into the Product Placement Industry

Saved in:
Author:

Russell, Cristel Antonia [VerfasserIn]

Belch, Michael

Format:

Article

Published:

2005

Physical Description:

20

Containing Work:

Enthalten in: Journal of advertising research - New York, NY : Foundation, 1960, 45(2005), 1, Seite 73-92

Containing Work:

volume:45 ; year:2005 ; number:1 ; pages:73-92 ; extent:20

Catalog id:

OLC1694145166

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