Explicit and implicit catalysts of consumer resistance: The effects of animosity, cultural salience and country-of-origin on subsequent choice

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Author:

Russell, Dale W.

Russell, Cristel Antonia

Format:

Article

Containing Work:

in: International journal of research in marketing : IJRM : official journal of the European Marketing Academy - Amsterdam : Elsevier, Vol. 23, No. 3 (2006), p. 321

Catalog id:

OLC1724617575

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