A study of the appropriateness of various means of meeting objections by sales representatives

Abstract This study examines the conditions under which various methods of answering objections are most effective. In addition, it inquires into the frequency of use of the various methods.

Gespeichert in:
Autor*in:

Gross, Charles W. [verfasserIn]

Peterson, Robin T.

Format:

Artikel

Sprache:

Englisch

Erschienen:

1980

Schlagwörter:

Condition Frequency

Sales Representative

Personal Selling

Illinois Institute

Effective Sales

Anmerkung:

© Academy of Marketing Science 1980

Übergeordnetes Werk:

Enthalten in: Journal of the Academy of Marketing Science - Springer-Verlag, 1973, 8(1980), 1-2 vom: Dez., Seite 92-99

Übergeordnetes Werk:

volume:8 ; year:1980 ; number:1-2 ; month:12 ; pages:92-99

Links:

Volltext

DOI / URN:

10.1007/BF02721976

Katalog-ID:

OLC2060585945

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