Omnichannel and Digital-Only: Analyzing Digital Bookselling Operations in Four Norwegian Bookstores
Abstract Adapting to the digital age is a challenge for booksellers, resulting in paradoxical practices of providing digital books through brick-and-mortar stores, but also spurring innovations in the book trade. This article examines the digital operations of four Norwegian booksellers, looking spe...
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Gespeichert in:
| Autor*in: |
Pettersen, Cathrine T. [verfasserIn] Colbjørnsen, Terje [verfasserIn] |
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| Format: |
E-Artikel |
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| Sprache: |
Englisch |
| Erschienen: |
2018 |
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| Schlagwörter: |
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| Übergeordnetes Werk: |
Enthalten in: Publishing research quarterly - New York, NY : Springer, 1991, 35(2018), 1 vom: 28. Nov., Seite 108-121 |
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| Übergeordnetes Werk: |
volume:35 ; year:2018 ; number:1 ; day:28 ; month:11 ; pages:108-121 |
| Links: |
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| DOI / URN: |
10.1007/s12109-018-9620-1 |
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| Katalog-ID: |
SPR024354902 |
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| 520 | |a Abstract Adapting to the digital age is a challenge for booksellers, resulting in paradoxical practices of providing digital books through brick-and-mortar stores, but also spurring innovations in the book trade. This article examines the digital operations of four Norwegian booksellers, looking specifically at how the combined forces of digitalization, internationalization and industry regulations affect their operations. Based on research interviews and business statistics, the paper finds that two of the selected booksellers represent an omnichannel business model, which includes seeking strategic benefits by combining digital and physical operations. The other two have a digital-only business model, offering digital content in novel ways, but struggling somewhat to gain the full advantage of their approach due to industry competition and regulatory hindrances. | ||
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10.1007/s12109-018-9620-1 doi (DE-627)SPR024354902 (SPR)s12109-018-9620-1-e DE-627 ger DE-627 rakwb eng 020 ASE 06.25 bkl Pettersen, Cathrine T. verfasserin aut Omnichannel and Digital-Only: Analyzing Digital Bookselling Operations in Four Norwegian Bookstores 2018 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Abstract Adapting to the digital age is a challenge for booksellers, resulting in paradoxical practices of providing digital books through brick-and-mortar stores, but also spurring innovations in the book trade. This article examines the digital operations of four Norwegian booksellers, looking specifically at how the combined forces of digitalization, internationalization and industry regulations affect their operations. Based on research interviews and business statistics, the paper finds that two of the selected booksellers represent an omnichannel business model, which includes seeking strategic benefits by combining digital and physical operations. The other two have a digital-only business model, offering digital content in novel ways, but struggling somewhat to gain the full advantage of their approach due to industry competition and regulatory hindrances. Bookselling (dpeaa)DE-He213 Digitalization (dpeaa)DE-He213 Internationalization (dpeaa)DE-He213 Omnichannel (dpeaa)DE-He213 Streaming (dpeaa)DE-He213 Colbjørnsen, Terje verfasserin aut Enthalten in Publishing research quarterly New York, NY : Springer, 1991 35(2018), 1 vom: 28. Nov., Seite 108-121 (DE-627)319531260 (DE-600)2025143-9 1936-4792 nnns volume:35 year:2018 number:1 day:28 month:11 pages:108-121 https://dx.doi.org/10.1007/s12109-018-9620-1 lizenzpflichtig Volltext GBV_USEFLAG_A SYSFLAG_A GBV_SPRINGER SSG-OPC-BBI SSG-OPC-ASE GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_101 GBV_ILN_105 GBV_ILN_110 GBV_ILN_120 GBV_ILN_138 GBV_ILN_150 GBV_ILN_151 GBV_ILN_152 GBV_ILN_161 GBV_ILN_170 GBV_ILN_171 GBV_ILN_187 GBV_ILN_213 GBV_ILN_224 GBV_ILN_230 GBV_ILN_250 GBV_ILN_281 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_636 GBV_ILN_702 GBV_ILN_1200 GBV_ILN_2001 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2006 GBV_ILN_2007 GBV_ILN_2008 GBV_ILN_2009 GBV_ILN_2010 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2026 GBV_ILN_2027 GBV_ILN_2031 GBV_ILN_2034 GBV_ILN_2037 GBV_ILN_2038 GBV_ILN_2039 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2055 GBV_ILN_2057 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2070 GBV_ILN_2086 GBV_ILN_2088 GBV_ILN_2093 GBV_ILN_2106 GBV_ILN_2107 GBV_ILN_2108 GBV_ILN_2110 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2116 GBV_ILN_2118 GBV_ILN_2119 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2144 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2188 GBV_ILN_2190 GBV_ILN_2232 GBV_ILN_2336 GBV_ILN_2446 GBV_ILN_2470 GBV_ILN_2472 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_2548 GBV_ILN_4012 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4046 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4246 GBV_ILN_4249 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4328 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4336 GBV_ILN_4338 GBV_ILN_4393 GBV_ILN_4700 06.25 ASE AR 35 2018 1 28 11 108-121 |
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10.1007/s12109-018-9620-1 doi (DE-627)SPR024354902 (SPR)s12109-018-9620-1-e DE-627 ger DE-627 rakwb eng 020 ASE 06.25 bkl Pettersen, Cathrine T. verfasserin aut Omnichannel and Digital-Only: Analyzing Digital Bookselling Operations in Four Norwegian Bookstores 2018 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Abstract Adapting to the digital age is a challenge for booksellers, resulting in paradoxical practices of providing digital books through brick-and-mortar stores, but also spurring innovations in the book trade. This article examines the digital operations of four Norwegian booksellers, looking specifically at how the combined forces of digitalization, internationalization and industry regulations affect their operations. Based on research interviews and business statistics, the paper finds that two of the selected booksellers represent an omnichannel business model, which includes seeking strategic benefits by combining digital and physical operations. The other two have a digital-only business model, offering digital content in novel ways, but struggling somewhat to gain the full advantage of their approach due to industry competition and regulatory hindrances. Bookselling (dpeaa)DE-He213 Digitalization (dpeaa)DE-He213 Internationalization (dpeaa)DE-He213 Omnichannel (dpeaa)DE-He213 Streaming (dpeaa)DE-He213 Colbjørnsen, Terje verfasserin aut Enthalten in Publishing research quarterly New York, NY : Springer, 1991 35(2018), 1 vom: 28. Nov., Seite 108-121 (DE-627)319531260 (DE-600)2025143-9 1936-4792 nnns volume:35 year:2018 number:1 day:28 month:11 pages:108-121 https://dx.doi.org/10.1007/s12109-018-9620-1 lizenzpflichtig Volltext GBV_USEFLAG_A SYSFLAG_A GBV_SPRINGER SSG-OPC-BBI SSG-OPC-ASE GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_101 GBV_ILN_105 GBV_ILN_110 GBV_ILN_120 GBV_ILN_138 GBV_ILN_150 GBV_ILN_151 GBV_ILN_152 GBV_ILN_161 GBV_ILN_170 GBV_ILN_171 GBV_ILN_187 GBV_ILN_213 GBV_ILN_224 GBV_ILN_230 GBV_ILN_250 GBV_ILN_281 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_636 GBV_ILN_702 GBV_ILN_1200 GBV_ILN_2001 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2006 GBV_ILN_2007 GBV_ILN_2008 GBV_ILN_2009 GBV_ILN_2010 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2026 GBV_ILN_2027 GBV_ILN_2031 GBV_ILN_2034 GBV_ILN_2037 GBV_ILN_2038 GBV_ILN_2039 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2055 GBV_ILN_2057 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2070 GBV_ILN_2086 GBV_ILN_2088 GBV_ILN_2093 GBV_ILN_2106 GBV_ILN_2107 GBV_ILN_2108 GBV_ILN_2110 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2116 GBV_ILN_2118 GBV_ILN_2119 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2144 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2188 GBV_ILN_2190 GBV_ILN_2232 GBV_ILN_2336 GBV_ILN_2446 GBV_ILN_2470 GBV_ILN_2472 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_2548 GBV_ILN_4012 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4046 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4246 GBV_ILN_4249 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4328 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4336 GBV_ILN_4338 GBV_ILN_4393 GBV_ILN_4700 06.25 ASE AR 35 2018 1 28 11 108-121 |
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10.1007/s12109-018-9620-1 doi (DE-627)SPR024354902 (SPR)s12109-018-9620-1-e DE-627 ger DE-627 rakwb eng 020 ASE 06.25 bkl Pettersen, Cathrine T. verfasserin aut Omnichannel and Digital-Only: Analyzing Digital Bookselling Operations in Four Norwegian Bookstores 2018 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Abstract Adapting to the digital age is a challenge for booksellers, resulting in paradoxical practices of providing digital books through brick-and-mortar stores, but also spurring innovations in the book trade. This article examines the digital operations of four Norwegian booksellers, looking specifically at how the combined forces of digitalization, internationalization and industry regulations affect their operations. Based on research interviews and business statistics, the paper finds that two of the selected booksellers represent an omnichannel business model, which includes seeking strategic benefits by combining digital and physical operations. The other two have a digital-only business model, offering digital content in novel ways, but struggling somewhat to gain the full advantage of their approach due to industry competition and regulatory hindrances. Bookselling (dpeaa)DE-He213 Digitalization (dpeaa)DE-He213 Internationalization (dpeaa)DE-He213 Omnichannel (dpeaa)DE-He213 Streaming (dpeaa)DE-He213 Colbjørnsen, Terje verfasserin aut Enthalten in Publishing research quarterly New York, NY : Springer, 1991 35(2018), 1 vom: 28. Nov., Seite 108-121 (DE-627)319531260 (DE-600)2025143-9 1936-4792 nnns volume:35 year:2018 number:1 day:28 month:11 pages:108-121 https://dx.doi.org/10.1007/s12109-018-9620-1 lizenzpflichtig Volltext GBV_USEFLAG_A SYSFLAG_A GBV_SPRINGER SSG-OPC-BBI SSG-OPC-ASE GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_101 GBV_ILN_105 GBV_ILN_110 GBV_ILN_120 GBV_ILN_138 GBV_ILN_150 GBV_ILN_151 GBV_ILN_152 GBV_ILN_161 GBV_ILN_170 GBV_ILN_171 GBV_ILN_187 GBV_ILN_213 GBV_ILN_224 GBV_ILN_230 GBV_ILN_250 GBV_ILN_281 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_636 GBV_ILN_702 GBV_ILN_1200 GBV_ILN_2001 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2006 GBV_ILN_2007 GBV_ILN_2008 GBV_ILN_2009 GBV_ILN_2010 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2026 GBV_ILN_2027 GBV_ILN_2031 GBV_ILN_2034 GBV_ILN_2037 GBV_ILN_2038 GBV_ILN_2039 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2055 GBV_ILN_2057 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2070 GBV_ILN_2086 GBV_ILN_2088 GBV_ILN_2093 GBV_ILN_2106 GBV_ILN_2107 GBV_ILN_2108 GBV_ILN_2110 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2116 GBV_ILN_2118 GBV_ILN_2119 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2144 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2188 GBV_ILN_2190 GBV_ILN_2232 GBV_ILN_2336 GBV_ILN_2446 GBV_ILN_2470 GBV_ILN_2472 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_2548 GBV_ILN_4012 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4046 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4246 GBV_ILN_4249 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4328 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4336 GBV_ILN_4338 GBV_ILN_4393 GBV_ILN_4700 06.25 ASE AR 35 2018 1 28 11 108-121 |
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10.1007/s12109-018-9620-1 doi (DE-627)SPR024354902 (SPR)s12109-018-9620-1-e DE-627 ger DE-627 rakwb eng 020 ASE 06.25 bkl Pettersen, Cathrine T. verfasserin aut Omnichannel and Digital-Only: Analyzing Digital Bookselling Operations in Four Norwegian Bookstores 2018 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Abstract Adapting to the digital age is a challenge for booksellers, resulting in paradoxical practices of providing digital books through brick-and-mortar stores, but also spurring innovations in the book trade. This article examines the digital operations of four Norwegian booksellers, looking specifically at how the combined forces of digitalization, internationalization and industry regulations affect their operations. Based on research interviews and business statistics, the paper finds that two of the selected booksellers represent an omnichannel business model, which includes seeking strategic benefits by combining digital and physical operations. The other two have a digital-only business model, offering digital content in novel ways, but struggling somewhat to gain the full advantage of their approach due to industry competition and regulatory hindrances. Bookselling (dpeaa)DE-He213 Digitalization (dpeaa)DE-He213 Internationalization (dpeaa)DE-He213 Omnichannel (dpeaa)DE-He213 Streaming (dpeaa)DE-He213 Colbjørnsen, Terje verfasserin aut Enthalten in Publishing research quarterly New York, NY : Springer, 1991 35(2018), 1 vom: 28. Nov., Seite 108-121 (DE-627)319531260 (DE-600)2025143-9 1936-4792 nnns volume:35 year:2018 number:1 day:28 month:11 pages:108-121 https://dx.doi.org/10.1007/s12109-018-9620-1 lizenzpflichtig Volltext GBV_USEFLAG_A SYSFLAG_A GBV_SPRINGER SSG-OPC-BBI SSG-OPC-ASE GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_101 GBV_ILN_105 GBV_ILN_110 GBV_ILN_120 GBV_ILN_138 GBV_ILN_150 GBV_ILN_151 GBV_ILN_152 GBV_ILN_161 GBV_ILN_170 GBV_ILN_171 GBV_ILN_187 GBV_ILN_213 GBV_ILN_224 GBV_ILN_230 GBV_ILN_250 GBV_ILN_281 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_636 GBV_ILN_702 GBV_ILN_1200 GBV_ILN_2001 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2006 GBV_ILN_2007 GBV_ILN_2008 GBV_ILN_2009 GBV_ILN_2010 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2026 GBV_ILN_2027 GBV_ILN_2031 GBV_ILN_2034 GBV_ILN_2037 GBV_ILN_2038 GBV_ILN_2039 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2055 GBV_ILN_2057 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2070 GBV_ILN_2086 GBV_ILN_2088 GBV_ILN_2093 GBV_ILN_2106 GBV_ILN_2107 GBV_ILN_2108 GBV_ILN_2110 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2116 GBV_ILN_2118 GBV_ILN_2119 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2144 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2188 GBV_ILN_2190 GBV_ILN_2232 GBV_ILN_2336 GBV_ILN_2446 GBV_ILN_2470 GBV_ILN_2472 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_2548 GBV_ILN_4012 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4046 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4246 GBV_ILN_4249 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4328 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4336 GBV_ILN_4338 GBV_ILN_4393 GBV_ILN_4700 06.25 ASE AR 35 2018 1 28 11 108-121 |
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10.1007/s12109-018-9620-1 doi (DE-627)SPR024354902 (SPR)s12109-018-9620-1-e DE-627 ger DE-627 rakwb eng 020 ASE 06.25 bkl Pettersen, Cathrine T. verfasserin aut Omnichannel and Digital-Only: Analyzing Digital Bookselling Operations in Four Norwegian Bookstores 2018 Text txt rdacontent Computermedien c rdamedia Online-Ressource cr rdacarrier Abstract Adapting to the digital age is a challenge for booksellers, resulting in paradoxical practices of providing digital books through brick-and-mortar stores, but also spurring innovations in the book trade. This article examines the digital operations of four Norwegian booksellers, looking specifically at how the combined forces of digitalization, internationalization and industry regulations affect their operations. Based on research interviews and business statistics, the paper finds that two of the selected booksellers represent an omnichannel business model, which includes seeking strategic benefits by combining digital and physical operations. The other two have a digital-only business model, offering digital content in novel ways, but struggling somewhat to gain the full advantage of their approach due to industry competition and regulatory hindrances. Bookselling (dpeaa)DE-He213 Digitalization (dpeaa)DE-He213 Internationalization (dpeaa)DE-He213 Omnichannel (dpeaa)DE-He213 Streaming (dpeaa)DE-He213 Colbjørnsen, Terje verfasserin aut Enthalten in Publishing research quarterly New York, NY : Springer, 1991 35(2018), 1 vom: 28. Nov., Seite 108-121 (DE-627)319531260 (DE-600)2025143-9 1936-4792 nnns volume:35 year:2018 number:1 day:28 month:11 pages:108-121 https://dx.doi.org/10.1007/s12109-018-9620-1 lizenzpflichtig Volltext GBV_USEFLAG_A SYSFLAG_A GBV_SPRINGER SSG-OPC-BBI SSG-OPC-ASE GBV_ILN_11 GBV_ILN_20 GBV_ILN_22 GBV_ILN_23 GBV_ILN_24 GBV_ILN_31 GBV_ILN_32 GBV_ILN_39 GBV_ILN_40 GBV_ILN_60 GBV_ILN_62 GBV_ILN_63 GBV_ILN_65 GBV_ILN_69 GBV_ILN_70 GBV_ILN_73 GBV_ILN_74 GBV_ILN_90 GBV_ILN_95 GBV_ILN_100 GBV_ILN_101 GBV_ILN_105 GBV_ILN_110 GBV_ILN_120 GBV_ILN_138 GBV_ILN_150 GBV_ILN_151 GBV_ILN_152 GBV_ILN_161 GBV_ILN_170 GBV_ILN_171 GBV_ILN_187 GBV_ILN_213 GBV_ILN_224 GBV_ILN_230 GBV_ILN_250 GBV_ILN_281 GBV_ILN_285 GBV_ILN_293 GBV_ILN_370 GBV_ILN_602 GBV_ILN_636 GBV_ILN_702 GBV_ILN_1200 GBV_ILN_2001 GBV_ILN_2003 GBV_ILN_2004 GBV_ILN_2005 GBV_ILN_2006 GBV_ILN_2007 GBV_ILN_2008 GBV_ILN_2009 GBV_ILN_2010 GBV_ILN_2011 GBV_ILN_2014 GBV_ILN_2015 GBV_ILN_2020 GBV_ILN_2021 GBV_ILN_2025 GBV_ILN_2026 GBV_ILN_2027 GBV_ILN_2031 GBV_ILN_2034 GBV_ILN_2037 GBV_ILN_2038 GBV_ILN_2039 GBV_ILN_2044 GBV_ILN_2048 GBV_ILN_2049 GBV_ILN_2050 GBV_ILN_2055 GBV_ILN_2057 GBV_ILN_2059 GBV_ILN_2061 GBV_ILN_2064 GBV_ILN_2065 GBV_ILN_2068 GBV_ILN_2070 GBV_ILN_2086 GBV_ILN_2088 GBV_ILN_2093 GBV_ILN_2106 GBV_ILN_2107 GBV_ILN_2108 GBV_ILN_2110 GBV_ILN_2111 GBV_ILN_2112 GBV_ILN_2113 GBV_ILN_2116 GBV_ILN_2118 GBV_ILN_2119 GBV_ILN_2122 GBV_ILN_2129 GBV_ILN_2143 GBV_ILN_2144 GBV_ILN_2147 GBV_ILN_2148 GBV_ILN_2152 GBV_ILN_2153 GBV_ILN_2188 GBV_ILN_2190 GBV_ILN_2232 GBV_ILN_2336 GBV_ILN_2446 GBV_ILN_2470 GBV_ILN_2472 GBV_ILN_2507 GBV_ILN_2522 GBV_ILN_2548 GBV_ILN_4012 GBV_ILN_4035 GBV_ILN_4037 GBV_ILN_4046 GBV_ILN_4112 GBV_ILN_4125 GBV_ILN_4126 GBV_ILN_4242 GBV_ILN_4246 GBV_ILN_4249 GBV_ILN_4251 GBV_ILN_4305 GBV_ILN_4306 GBV_ILN_4307 GBV_ILN_4313 GBV_ILN_4322 GBV_ILN_4323 GBV_ILN_4324 GBV_ILN_4325 GBV_ILN_4326 GBV_ILN_4328 GBV_ILN_4333 GBV_ILN_4334 GBV_ILN_4335 GBV_ILN_4336 GBV_ILN_4338 GBV_ILN_4393 GBV_ILN_4700 06.25 ASE AR 35 2018 1 28 11 108-121 |
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Pettersen, Cathrine T. |
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Pettersen, Cathrine T. ddc 020 bkl 06.25 misc Bookselling misc Digitalization misc Internationalization misc Omnichannel misc Streaming Omnichannel and Digital-Only: Analyzing Digital Bookselling Operations in Four Norwegian Bookstores |
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020 ASE 06.25 bkl Omnichannel and Digital-Only: Analyzing Digital Bookselling Operations in Four Norwegian Bookstores Bookselling (dpeaa)DE-He213 Digitalization (dpeaa)DE-He213 Internationalization (dpeaa)DE-He213 Omnichannel (dpeaa)DE-He213 Streaming (dpeaa)DE-He213 |
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ddc 020 bkl 06.25 misc Bookselling misc Digitalization misc Internationalization misc Omnichannel misc Streaming |
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ddc 020 bkl 06.25 misc Bookselling misc Digitalization misc Internationalization misc Omnichannel misc Streaming |
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omnichannel and digital-only: analyzing digital bookselling operations in four norwegian bookstores |
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Omnichannel and Digital-Only: Analyzing Digital Bookselling Operations in Four Norwegian Bookstores |
| abstract |
Abstract Adapting to the digital age is a challenge for booksellers, resulting in paradoxical practices of providing digital books through brick-and-mortar stores, but also spurring innovations in the book trade. This article examines the digital operations of four Norwegian booksellers, looking specifically at how the combined forces of digitalization, internationalization and industry regulations affect their operations. Based on research interviews and business statistics, the paper finds that two of the selected booksellers represent an omnichannel business model, which includes seeking strategic benefits by combining digital and physical operations. The other two have a digital-only business model, offering digital content in novel ways, but struggling somewhat to gain the full advantage of their approach due to industry competition and regulatory hindrances. |
| abstractGer |
Abstract Adapting to the digital age is a challenge for booksellers, resulting in paradoxical practices of providing digital books through brick-and-mortar stores, but also spurring innovations in the book trade. This article examines the digital operations of four Norwegian booksellers, looking specifically at how the combined forces of digitalization, internationalization and industry regulations affect their operations. Based on research interviews and business statistics, the paper finds that two of the selected booksellers represent an omnichannel business model, which includes seeking strategic benefits by combining digital and physical operations. The other two have a digital-only business model, offering digital content in novel ways, but struggling somewhat to gain the full advantage of their approach due to industry competition and regulatory hindrances. |
| abstract_unstemmed |
Abstract Adapting to the digital age is a challenge for booksellers, resulting in paradoxical practices of providing digital books through brick-and-mortar stores, but also spurring innovations in the book trade. This article examines the digital operations of four Norwegian booksellers, looking specifically at how the combined forces of digitalization, internationalization and industry regulations affect their operations. Based on research interviews and business statistics, the paper finds that two of the selected booksellers represent an omnichannel business model, which includes seeking strategic benefits by combining digital and physical operations. The other two have a digital-only business model, offering digital content in novel ways, but struggling somewhat to gain the full advantage of their approach due to industry competition and regulatory hindrances. |
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| title_short |
Omnichannel and Digital-Only: Analyzing Digital Bookselling Operations in Four Norwegian Bookstores |
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https://dx.doi.org/10.1007/s12109-018-9620-1 |
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Colbjørnsen, Terje |
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Colbjørnsen, Terje |
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| doi_str |
10.1007/s12109-018-9620-1 |
| up_date |
2024-07-04T00:37:11.597Z |
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| score |
7.399205 |